Blog: Video - Page 12

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Why MGM is so important to Amazon Prime Video

Cover image for Why MGM is so important to Amazon Prime Video

Tim Mulligan

15 Mar 2022

Metro Goldwyn Mayer (MGM)

Amazon Prime Video

In the absence of any last minute objection from EU regulators today, Amazon’s $8.45 billion acquisition of film studio MGM will be approved this month, pending the outstanding US Federal Trade Commission’s ruling on whether the deal violates anti-trust law that will be decided later this month.

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Why Netflix is now doubling down on non-video content

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Tim Mulligan

8 Mar 2022

Last week was a big week for Netflix’s future-proofing strategy. On March 1stit announced its decision to acquire Finnish games publisher Next Games for €65 million (USD $70 million). Next Games publishes and operates mobile games focused on driving social fandom.

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The Oscars in 2022 – Attempting to hold the line against digital disruption

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Tim Mulligan

1 Mar 2022

The 94thAcademy Awards are only 26 days away, and the long-established hype machine for promoting the Oscars, as they are popularly known, is well underway. Arguably, as the first Oscars post-pandemic (where the pandemic has been side-lined in favour of a resumption of post-lockdown life), the movie industry will be hoping that the Oscars return to their traditional default position at the pinnacle of the entertainment ecosystem.

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Why the markets are wrong about Paramount

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Tim Mulligan

22 Feb 2022

Last Tuesday’s investor’s day presentation by Sheri Redstone, the chair of ViacomCBS and the president of National Amusements, should have been a milestone for the future of the media major. The event was held to announce the rebranding of the company to Paramount (the iconic name of its flagship production business) and a reiteration of the entity’s determination to focus on its streaming-first future.

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How streaming is redefining what makes a global hit

Cover image for How streaming is redefining what makes a global hit

Tim Mulligan

15 Feb 2022

International Hit 2.0

The hallmark of the first wave of streaming disruption was video on demand functionality which unleashed a TV show commissioning boom focused upon scripted drama whole season releases. The ad-free subscription-based model removed the need for intrusive ad breaks and sponsor considerations as well as the time and concept constraints imposed by linear prime-time scheduling.

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Why the market has already solved the Danish “Netflix tax” local content focus

Cover image for Why the market has already solved the Danish “Netflix tax” local content focus

Tim Mulligan

8 Feb 2022

A planned piece of legislation being introduced by Denmark is poised to have a wide-ranging impact on the future of localised streaming content. The so-called “Netflix tax” will be levied upon the operating companies that are delivering commercial video streaming subscription services in the Scandinavian country.

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ABC’s local news commitment adds to the building momentum of news streaming

Cover image for ABC’s local news commitment adds to the building momentum of news streaming

Tim Mulligan

1 Feb 2022

ABC, a US broadcast subsidiary of Disney, is launching new live local news streaming channels from its existing broadcast station in a number of major local markets within the US. The new channels range from ABC7 New York to ABC7 Los Angeles and will feature local news, as well as exclusive local ABC content.

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Why it is becoming more difficult to acquire video subscribers for Netflix in 2022

Cover image for Why it is becoming more difficult to acquire video subscribers for Netflix in 2022

Tim Mulligan

25 Jan 2022

Netflix Q4 21 earnings

Last Thursday’s Q4 earnings result for Netflix was badly received. This was despite the strong financial results, which announced that the year-on-year revenues were up by 19.2%, reaching $29.5 billion (an 18.

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Why Netflix is leveraging golf and tennis to retain its digital entertainment dominance

Cover image for Why Netflix is leveraging golf and tennis to retain its digital entertainment dominance

Tim Mulligan

18 Jan 2022

commissioning strategy

In an era of rapid change in the entertainment world, one thing remains constant: the power of compelling storytelling. Stories come in many shapes and forms, and, traditionally, sports have dominated live TV’s entertainment offering to consumers.

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How relevant are awards in the age of Spotify Wrapped?

Cover image for How relevant are awards in the age of Spotify Wrapped?

Keith Jopling

12 Jan 2022

Are awards ceremonies relevant in today's entertainment landscape? The widespread boycott by major movie stars of this year’s Golden Globes is more than a temporary protest and will lead to a major period of re-evaluation for award shows in film, music and across all entertainment formats.

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Reaggregation versus siloing in 2022

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Tim Mulligan

11 Jan 2022

Service balkanisation

Video in 2022 is going to be shaped by several key trends. On the service side, consolidating the content appeal of subscription video on demand (SVOD) and advertising video on demand (AVOD) through effectively replicating traditional broadcast and linear TV offerings will be key.

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The key strategic drivers that will shape D2C video in 2022

Cover image for The key strategic drivers that will shape D2C video in 2022

Tim Mulligan

4 Jan 2022

We are one week away from the Hybrid Futures | MIDiA 2022 Predictions Webinar ,where the MIDiA Research team will be going through the big trends that are sweeping across digital entertainment in 2022.

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Is CNN+ an idea ahead or behind the video D2C times?

Cover image for Is CNN+ an idea ahead or behind the video D2C times?

Tim Mulligan

21 Dec 2021

Business Strategy

International news network CNN looks like it finally has a launch date for its direct-to-consumer (D2C) subscription service CNN+. According to Bloomberg , the D2C service is due to launch in March at a price point of $5.

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Why DAZN needs to use its new LaLiga rights to invest in global sports fandom

Cover image for Why DAZN needs to use its new LaLiga rights to invest in global sports fandom

Tim Mulligan

14 Dec 2021

post-broadcast sports

Yesterday saw OTT sports service DAZN announce that it had been awarded the local broadcast rights to LaLiga matches over the next five seasons, from 2022 to 2027. The deal, which is worth €4.95 billion over the five-year period, has been jointly secured with Spanish pay-TV operator Movistar (which has carried the DAZN linear channels since January 2021).

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Hayu’s arrival in India means a reality check for the reality genre

Cover image for Hayu’s arrival in India means a reality check for the reality genre

Tim Mulligan

7 Dec 2021

Keeping Up With the Kardashians

Hayu , the reality TV niche SVOD service, launches in India on Thursday. Its parent company, NBCUniversal, has decided to make the 1.3 billion strong market the 28thterritory in which Hayu is now available.

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Until video streaming cracks discovery, the challenges of retention will remain

Cover image for Until video streaming cracks discovery, the challenges of retention will remain

Tim Mulligan

30 Nov 2021

Back in February 2016, MIDiA Research published a report entitled P2P In The Age Of SVOD . In it, MIDiA identified a key challenge that was hindering the mainstream adoption of subscription video on demand (SVOD) – the balkanisation of content.

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Why Netflix has decided to play the ratings game

Cover image for Why Netflix has decided to play the ratings game

Tim Mulligan

23 Nov 2021

As part of its third quarter financials release, Netflix revealed that it will switch to reporting on hours viewed for its shows and movies, rather than the number of households or accounts that choose to watch them.

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Why Amazon is now poised to disrupt the Indian sports broadcast landscape

Cover image for Why Amazon is now poised to disrupt the Indian sports broadcast landscape

Srishti Das

22 Nov 2021

Indian Premier League

broadcast rights

The 2023-2028 Indian Premier League (IPL) broadcast rights auction in December has created intense activity in the Indian video streaming space, as incumbent holder Star India (now a Disney subsidiary) faces competition from an unlikely nascent content distribution partnership between Amazon and Sony Picture Networks India (SPN).

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Peacock arrives to disrupt the European streaming market

Cover image for Peacock arrives to disrupt the European streaming market

Tim Mulligan

16 Nov 2021

Today, November 16th, Peacock finally arrives in Europe with its soft launch in the UK and Ireland via Comcast’s European subsidiary, Sky. At no additional cost, Peacock will be made available to Sky TV and NOW Entertainment members in the UK and Ireland.

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ViacomCBS points the way to D2C sustainability

Cover image for ViacomCBS points the way to D2C sustainability

Tim Mulligan

10 Nov 2021

The streaming video revolution over the previous two years is busy transforming from growth at any cost, towards establishing a viable path to exist beyond the current surge of investment. The ultimate business objective is for streaming to be seen as viable post-broadcast business model for the transitioning media majors that still dominate TV and film.

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