games
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Chaos and uncertainty: Tariffs’ impact on gamers and the games market
Most gamers prefer single-player games
Gamers spend more time on social video than games
New research: What do gamers really think about generative AI in games?
From fans to superfans What’s missing from the games industry
Is in-game advertising the next frontier for PC and console games?
What gamers really think about gen AI in games Apathy, not outrage
The hunt for tomorrow’s platform Are games the next generation of social?
Live orchestras and game-specific songs: Death Stranding is a masterclass in harmonising games and music
Why do gamers play games? Half say mainly to relax, but the other half has different goals
Gamers aren’t finishing games, and that’s a problem
A fifth of gamers love couch co-op, so where are all the games?
From fans to superfans | What’s missing from the games industry
The case for more digestable games: Over a third of console and PC gamers play LESS than 5 hours a week
The winning formula for Grand Theft Auto VI: Games pricing strategy
MIDiA's gamer segmentation Prioritise why – not just how – players engage with games
Xbox’s Games Showcase points to a reckoning for game subscriptions
Gamescom 2025: The top three trends from the games industry’s biggest event