MIDiA Research Press

Latest press coverage

The Washington Post, April 2024

This is the most important app in America

In a survey of people in several countries by Mark Mulligan of MIDiA Research, about two-thirds of respondents watched music videos on YouTube.

WCCF Tech, April 2024

Why Disney Games Won't Build or Acquire Studios, Even with Publishers Slowly Moving ...

We asked MIDiA Research Games Industry Analyst Rhys Elliott for his opinion. It is unlikely that Disney would create a studio from scratch ...

Billboard, March 2024

Universal Music Artists Gain Ability to Tease Unreleased Music on Spotify - Billboard

Midia Research found that TikTok is the second biggest driver of music discovery for Gen Z after YouTube. U.S. TikTokers “are nearly twice as ...

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