MIDiA Research Press

Latest press coverage

BBC, February 2026

YouTube's $60bn revenue revealed amid paid subscriber push - BBC News

Midia Research senior analyst Hanna Kahlert said while it was a big ... AI 'slop' is transforming social media - and a backlash is brewing.

Visit BBC…

bloomberg.com, January 2026

Bertelsmann Is Said to Consider Buying Concord Music - Bloomberg

The deal is a sign of the growing power of “mid-cap” record labels in the past few years, said Mark Mulligan, analyst at MIDiA Research. “Now you ...

Visit bloomberg.com…

bloomberg.com, January 2026

Amazon Supersizes Its Brick-and-Mortar Ambitions in Chicago - Bloomberg.com

managing director at industry analyst Midia Research. Talking about the music streaming company's efforts to move forcefully into podcasting and ...

Visit bloomberg.com…

Press releases

New MIDiA report forecasts one billion creators by 2032 as AI reshapes the creative value chain

[LONDON – 21 October, 2025] – MIDiA Research, the global authority in music, creator economy and cross entertainment, has just released The State of the Video Creator Economy, a comprehensive new report that reveals that the number of global creators is set to surge by 76% to 1.

Read more …

MIDiA Research study rejects $100 price point for Grand Theft Auto VI

[London, 9th October, 2025] -As anticipation for the long-awaited release of Grand Theft Auto VI reaches fever pitch, speculation surrounding its price has intensified. Since the game’s announcement, rumoured base edition prices of up to $100 have ignited industry-wide debate about the future of A...

Read more …

New MIDiA Research Data Shows Why Virality Is Not Building Fandom

“I hear it enough on social” is a common barrier to streaming music, particularly for 16-24 year-olds LONDON – 16 September, 2025 – MIDiA Research, the global authority in music, creator economy and cross-entertainment insights, today published “All eyes, No ears: Why virality is not build...

Read more …