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Posted on: 25th August, 2016
According to the Innovid 2016 Global Video Benchmarks report, VR based advertising is 30 times more effective than mobile and 60 times more effective than desktop when measured by engagement. VR…Read more
MIDiA Research is a new generation of research service focused solely on the digital content economy. Unlike generalists we focus solely on the intersection of technology and media with expert analysts covering music, video and mobile content, and paid content strategy. We believe that high quality analysis and data should be available to all, not just the biggest companies with the biggest research budgets.. One annual payment unlocks unlimited access to reports, data, analysis and insight. We don't provide run-of-the-mill data narrative, but instead unique insight into why trends are occurring, where they will go and how you need to respond.
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