Karol Severin
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Creators and the creator economy Defining the undefinable
MIDiA’s 2025 predictions It’s social’s stage now
The case for in-game video platforms Closing the direct-to-consumer gap
Three key growth opportunities in a stagnant(ish) games market
The ‘why’ and ‘what’ behind in-game spending
The case for shorter games
Music artists, TV shows, and film are best positioned brand categories for in-game item activations
Playable Post Malone in WWE is a cross-entertainment bullseye
Gamers A cross-entertainment summary
Fortnite A cross-entertainment oasis?
Gamers' time Where it is and how to get it
Take-Two acquires Gearbox as cross entertainment synergies ramp up
Games subscription user deep dive More is more
Quick take: The games industry health check
Why the Xbox announcement is an important and strategically smart nod to developers
The context behind Disney’s investment into Epic Games
MIDiA's 2024 predictions webinar The algorithm is not listening
For years, we said to take games efforts of these companies seriously – now they are serious players
