A case against video podcasting

Key takeaways from this blog: While video is at the forefront of entertainment, audio-only formats can be equally important for engagement Prioritising video-first podcasting risks dilution – favouring style, celebrity, and algorithms over knowledge and authenticity MIDiA argue that audio-only podcasting is not just viable, but vital: essential for meaningful, lasting connection, capable of combating consumers' growing screen fatigue Video is rapidly becoming podcasting’s default setting.
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