Hanna Kahlert

Is 2021 the start of the great content reset?

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Blog post by Hanna Kahlert
The coronavirus pandemic has hastened a shift to digital life, creating unprecedented opportunity for entertainment. Streaming is now the default for video and music consumption for mainstream consumers,…
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The content versus culture conundrum

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Blog post by Hanna Kahlert
Creating something which will please audiences in the moment and also have resonant staying power among the surrounding culture is a puzzle faced by the content strategists of today. It is also the age-old…
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The reign of the superstar is over

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Blog post by Hanna Kahlert
It is growing ever-more difficult to generate a singular ‘big hit’. Awards shows have always had their issues with keeping relevant, but with streaming for both music and video exponentially increasing…
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The ‘new normal’ starts… when?

Cover image for The ‘new normal’ starts… when?
Blog post by Hanna Kahlert
The social and psychological toll of beginning nearly every conversation or think-piece with the current state of pandemic affairs is now a year in the accumulation. Vaccine rollouts have begun – but…
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