Warner Bros. Discovery blog by MIDiA Research

Blog: Warner Bros. Discovery

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Expect Warner Bros. Discovery’s forthcoming full year 2023 results to open up vital strategic choices

Blog post by Tim Mulligan

20 Feb 2024

Warner Bros. Discovery

d2c

DTC

On Friday, Warner Bros. Discovery (WBD) will announce its full year 2023 financial results to investors in its fourth quarter 2023 earnings call . It is going to make for hard reading by both investors...

What the launch of the “Hulu for sports” platform means for Disney and for sports TV

Blog post by Tim Mulligan

7 Feb 2024

ESPN+

Hulu for sports

hulu

Today, ESPN (a Disney subsidiary), Fox, and Warner Bros Discovery announced : “...an understanding on principal terms to form a new joint venture (JV) to build an innovative new platform to house a compelling...

Why Max is the one to watch in 2023

Blog post by Tim Mulligan

13 Apr 2023

Warner Bros. Discovery

Max

HBO Max

Investors attending Warner Bros. Discovery’s Streaming Product Press Event yesterday were reminded of the history underpinning D2C disruptor HBO Max as it was rebranded Max. The narrative for the rebrand...

How House of the Dragon is feeding into streaming‘s new reality

Blog post by Tim Mulligan

24 Aug 2022

House of the Dragon

Warner Bros. Discovery

game of thrones

This Sunday saw the premiere of House of the Dragon , HBO’s latest instalment of the Game of Thrones story world. Set as a prequel to the global hit fantasy series, House of the Dragon is positioned...

Warner Bros. Discovery is real – now comes the hard part

Blog post by Tim Mulligan

12 Apr 2022

Warner Bros. Discovery

Streaming

Warner Media

On Friday, Discovery, Inc . and AT&T Inc . announced that they have concluded their transaction to combine the WarnerMedia business with Discovery. This combination finally completes a process that...

The rediscovered power of time-seasoned brand equity

Blog post by Tim Mulligan

4 Jun 2021

Warner Bros. Discovery

Warner Bros.

discovery

Discovery CEO David Zaslav has proposed that the new combined Discovery / Warner Media entity will be known as Warner Bros. Discovery . This is a recognition that leveraging brand equity will be crucial...