Blog: Mobile content - Page 4

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Snapchat’s Re-Design Is Likely Too Little Too Late

Zach Fuller

30 Nov 2017

Branded content

digital advertising

Having promised a ‘whole new Snapchat’, it appears the app’s mooted re-design is not the revolution Evan Spiegel proposed during his company’s Q3 earnings call. The company’s founder stated that: “While blurring the lines between professional content creators and your friends has been an interesting Internet experiment, it has also produced some strange side-effects (like fake news) and made us feel like we have to perform for our friends rather than just express ourselves.

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Quick Take: Zynga’s Q3 results and acquisition of Peak Games’s Card Game Studio

Karol Severin

8 Nov 2017

In August, we wrote about Zynga swinging back to profit and its plans to focus further on branding and ‘forever franchises’ (games it believes will remain long-term successes), to maintain its positive momentum.

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Quick Take: What The New 280 Character Limit Really Means For Twitter

Karol Severin

29 Sep 2017

Twitter announced this week that it started trialling an extension of its established 140-character limit to 280 characters. This islargely about trying to improve engagement and, concretely, time spent.

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Spotify, Netflix And Instagram Make Gains In Q2 2017

Cover image for Spotify, Netflix And Instagram Make Gains In Q2 2017

Mark Mulligan

19 Sep 2017

candy crush saga

Since Q4 2016 MIDiA Research has been fielding a quarterly tracker survey across the US, UK, Canada and Australia to build a proprietary dataset that provides a unique insight into how digital consumer trends are evolving quarter-upon-quarter.

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Why Facebook Is Getting Serious About Delivering Sports Video To The Next Billion Digital Users

Tim Mulligan

6 Sep 2017

On Monday, September 4th, the Indian Premier League (IPL) held its media rights tender process for the rights to stream Indian Cricket matches for five years from 2018 to 2022. A total of 24 companies participated in the invitation to tender (ITT), to bid for the broadcast and digital rights both in India and globally.

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Rovio’s ‘Games-First’ Strategy Is Not Just About Games

Karol Severin

17 Aug 2017

cross-entertainment strategy

cross-platform entertainment

Rovio reported its Q2 results this week. Total revenue was €86.2 million, a year-on-year (YoY) increase of 94%. While the majority of Rovio’s revenue was driven by games (€61.3 million, 65% YoY increase), its brand licensing revenue grew the fastest with a 242.

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Quick Take: Zynga Swings To Profit in Q2

Karol Severin

3 Aug 2017

forever franchise

Zynga is turning things around. Its Q2 2017 revenue and booking performance were the best in four years. The company’s revenue was $209.2 million, up from $181.7million in Q2 2016. What’s more, Zynga had a $5.

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How A Month With Spectacles Changed My Outlook On Snap’s Future

Karol Severin

7 Jul 2017

When the SnapBot finally popped up in Berlin, I eagerly trekked to the location to see whether the product would change my existing opinions about the company’s future. It did. I made my way to the SnapBot on a sunny Friday afternoon.

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Facebook Gatecrashes VidCon

Tim Mulligan

21 Jun 2017

Today sees the start of VidCon 2017, an annual event that is synonymous with the YouTubers who have used the world’s largest video platforms to create social talent- driven media businesses unique to the digital space YouTube’s video rival Facebook is now muscling in on proceedings.

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What Switch’s Games Offering Tells Us About Nintendo’s Strategy

Karol Severin

15 Jun 2017

ARMS nintendo switch

Games subscription services

Nintendo made a number of game title announcements in recent days and weeks. They include an array of game deployment models: an exclusive release of Arms; the first Pokemon-themed title Pokken Tournament; a Pokemon RPG game for Switch, as well as Nintendo’s own Super Mario Odyssey and third party games, like Rocket League or Fifa 18.

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The App Store Wants To Become A Mobile Gamer Hangout Spot

Cover image for The App Store Wants To Become A Mobile Gamer Hangout Spot

Karol Severin

8 Jun 2017

app store revamp

Apple has introduced a revamp of the App Store as a part of its upcoming iOS11 launch. The announcement reveals an array of changes and upgrades, all of which are ultimately geared towards increasing consumer time and money spent on the App Store.

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Tencent’s Online Games Revenue Understates The Company’s True Gaming Power

Karol Severin

19 May 2017

financial results

games companies

Tencent published its financial results for Q1 2017 this week. Online Games revenues grew by 34% to RMB 22.8 billion (approximately $3.3 billion at the current exchange rate). To illustrate the degree of its dominance in the gaming world, this alone is more than EA’s and Activision’s revenues combined during the period.

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How Tencent’s Appeal To Western Games Companies Drives Its Global Gaming Domination

Karol Severin

12 May 2017

games acquisition

games industry in china

gaming landscape

Tencent announced a $90 million investment into Pocket Gems, a US-based studio best known for its major titles Episode and War Dragons. It is hardly news that Tencent has been on a gaming acquisition spree over the past few years.

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Latest MIDiA Research Reports: An Overview

Cover image for Latest MIDiA Research Reports: An Overview

Mark Mulligan

11 May 2017

consumer insights

Throughout Q1 2017 MIDiA Research has taken a close look at the latest shifts, trends and consumer insights within the digital marketplace across the 4 key areas of Video, Media, Music and Games. MIDiA reports address market forecasts and growth patterns by coverage areas and our latest reports consist of development trends, competitive landscape analysis, and key developments.

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Why Facebook’s Instant Games Could End Up Eating Apple And Google’s Lunch

Karol Severin

4 May 2017

messenger games

Facebook has started rolling out its non-download Instant Games globally, after having launched in the US in November. The announcement has come after additional new developer features were introduced to Instant Games developers during last week’s F8 conference.

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State Of Freemium Games In Q1 2017 – Regional Analysis Of Top Charts

Karol Severin

28 Apr 2017

freemium game dynamics

freemium publishers

The sheer importance and popularity of the freemium games model in the app economy is evident across the globe as they capture the lion’s share of both the top 100 grossing overall apps as well as gaming charts globally.

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Google Rumoured To Plan A Built-In Ad Blocker In Chrome

Karol Severin

20 Apr 2017

The Wall Street Journal reported yesterday that Google may be planning to introduce an ad blocking feature to its Chrome browser on desktop and mobile. The article clarifies that this is not a confirmed move yet – it may or may not go ahead in the upcoming weeks.

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Apple Just Put Another Nail In Snapchat’s Proverbial Coffin

Karol Severin

22 Mar 2017

Yesterday Apple announced it will launch Clips in April, a video-making app that allows users to capture photos and videos, combine multiple videos and include a variety of features like Filters, Overlays, Posters and Live Titles.

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Why Apple Dedicated A Feature Page To Indie Games

Karol Severin

17 Mar 2017

Apple’s App Store introduced a permanent feature page for indie games yesterday. The move is another step in Apple’s ongoing effort to provide more effective discovery tools and thus, drive more value from the long-tail of the app economy.

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Facebook’s ‘Disputed News’ Shows Intent But Does Not Solve The Fake News Problem

Karol Severin

7 Mar 2017

Last week Facebook started to roll out a feature which allows users to flag content as ‘disputed’, in a bid to mitigate the circulation of fake news on the site. Stories flagged by users will then be passed onto Facebook’s partner fact-checking organizations, which are signatories to the Poynter’s international fact-checking code of principles.

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Showing 61 to 80 of 206 results.