Blog: Audience Insight - Page 9

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

What measures an artist's success in today's music industry?

Keith Jopling

23 Dec 2020

Strategy

Media

Streaming Music

It’s that time of year again for lists. Endless top albums and song rankings that can be a bonus for a music artist to be included on. A placement on an influential list (which ones those are is more...

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Foxtel, diversifying for reach, launches freemium Kayo service

Alistair Taylor

28 Oct 2020

foxtel

News Corporation

Kayo

Australian pay-TV organisation Foxtel is launching a free version of its sport-centric streaming service Kayo in 2021. This follows a difficult year for the streaming service that saw its subscriber numbers...

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Why DAZN is adapting to German consumer nuances with linear and digital bets

Alistair Taylor

22 Oct 2020

AZN

sport-centric

SVOD

DAZN’s recently-established position as the ‘Netflix of sport’ has been a hard fought one, requiring extensive rights investment in order to carve out a compelling proposition. In the markets where...

min read

Independent artist creativity and innovation in the age of COVID-19

Mark Mulligan

30 Sep 2020

Music

independent artists

indie artists

The COVID-19 pandemic has turned the music industry upside down in many ways but among the direct artists community there have also been signs of resilience and creativity in the face of adversity. For...

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European Professional Club Rugby goes OTT, pressing business over the needs of fans

Alistair Taylor

23 Sep 2020

EPCR

European Professional Club Rugby

OTT

Last Friday , European Professional Club Rugby (EPCR), the Heineken Champions Cup and the European Rugby Challenge Cup’s governing body announced the launch of its global over-the-top (OTT) streaming...

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DAZN financials: Growth reliant on premium domestic rights

Alistair Taylor

14 Sep 2020

DAZN

DAZN Group

Perform

DAZN’s 2018 financials highlighted the difficulty of encouraging a transition to consume live sports digitally with its existing portfolio of rights. DAZN has not yet released its 2019 financials, but...

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Is HBO Max about to disrupt Netflix domestically with relevant scripted drama?

Tim Mulligan

3 Sep 2020

Video

Online video

Streaming video

When Warner Media executives commissioned the retro gothic horror original Lovecraft Country for its new flagship streaming service HBO Max, they could not have imagined just how on message the show would...

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Can LiveScore learn valuable lessons from Eleven Sports’ UK failings?

Alistair Taylor

24 Aug 2020

streaming service

LiveScore

OTT

Streaming insurgent LiveScore launched its first ever over-the-top (OTT), ad-supported direct-to-consumer (D2C) streaming proposition in the UK back in June, harbouring a similar rights portfolio to that...

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MIDiA’s UK video consumer deep dive Q2 2020 report

Tim Mulligan

20 Aug 2020

YouTube

Netflix

Streaming video

MIDiA Research has published its Q2 2020 UK Video Consumer Deep Dive report, with an update on where the leading streaming services are and how they have adapted to the ongoing disruption wrought by COVID-19....

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COVID fallout: BBC no longer considers UK Athletics value for money

Alistair Taylor

19 Aug 2020

Covid-19

covid

pandemic

COVID-19 exposed live entertainment as a vulnerable asset class , specifically following the pandemic-enforced postponement of live sports . One of the hardest hit during this hiatus and ensuing uncertainty...

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Facebook’s “Reels” bid to move into TikTok gap will fail

Hanna Kahlert

17 Aug 2020

Mobile content

Media

social video

The rollout of Instagram Reels comes cleverly timed, sweeping in the wake of the announced TikTok ban to claim the many app users who will be searching for a new proposition on which to spend their attention....

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Free-to-Attend Event: Monetising Fandom

Mark Mulligan

10 Jul 2019

artist brands

artist data

audience data

Join us on Wednesday 17 th July in central London for MIDiA’s next free-to-attend event: Monetising Fandom in a Fragmented Content Landscape. Regular attendees of our events will know that they combine...

min read

Showing 161 to 172 of 172 results.