gaming
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Move over, console wars – the battle for AAA portable gaming is coming
The new gaming economy: Why gamers are buying less but playing more
Tokyo Game Show 2025: What’s in store for the future of gaming?
Beyond the screen How and why gaming merch and collectibles fuel fandom
Saudi Arabia’s $55 billion EA acquisition: What it means for gaming and global investment
The end of the Console Wars? What Xbox’s shift means for the future of gaming
The Podcast Show 2026: The signals worth paying attention to
Social as the home of online scenes Going beyond viral moments
The analogue revival: Why Gen Z consumers are going back to older tech
Instagram’s aging userbase: Why the under-16 social ban could be an advantage
Karra, bifurcation, and YouTube’s gain
From niche to mainstream: How video games adaptations are taking over movies and television
Social is eating entertainment The future of memes, music, social platforms, and beyond
Social platforms are eating passive entertainment. Are games eating social?
The BBC, Channel 4, and the risk of giving too much to YouTube
