MIDiA Blog

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Why App Publishers Could Be The Winners Of The Adblocking Boom

Karol Severin

24 Sep 2015

Less than 48 hours after the launch of iOS 9 multiple ad blocking apps already dominated the iOS paid app charts across key markets. The ad blocking boom has sent first shivers down the spines of the whole...

3 min read

Netflix Disrupts The Movie Business

Tim Mulligan

18 Sep 2015

Last week at the Venice film festival something unprecedented occurred. Alongside the usual whirl of bright and thought provoking auteur pieces and International films with IQ, Netflix premiered its first...

4 min read

Uber's Smart Routes and Recent Jeep Hack Hires: Two Milestones On A Journey To Becoming A Tech Giant Superpower

Karol Severin

15 Sep 2015

delivery network

driverless cars

Uber confirmed they are testing a new addition to their Uber Pool proposition. Smart Routes allow consumers to save even more money if they are willing to be picked up on one of Uber’s ‘hot routes’....

5 min read

Is Smartphone Dominance Slowing Down Innovation?

Karol Severin

15 Sep 2015

In 2009, young prodigy Pranav Mistry introduced his SixthSense Technology Device at a Ted event. The possibilities seemed endless. If you don’t know SixthSense, please watch this video to understand...

5 min read

Verizon's Go90 And The Impact Of Mobile-First Content Strategy

Karol Severin

11 Sep 2015

Verizon’s free, ad-supported mobile video streaming service Go90 launches this week. The service will be available to all users, regardless of being a Verizon customer. The product is aimed at 18-34...

3 min read

THE BBC WAKES UP TO THE REAL DEMANDS OF DIGITAL NATIVES

Tim Mulligan

7 Sep 2015

BBC director general Tony Hall has today laid out his vision for the British Broadcasting Corporation over the next ten years. It strikes a somewhat contradictory line between the need to evolve in order...

4 min read

NETFLIX BECOMES A FULLY FLEDGED TV BUSINESS

Tim Mulligan

2 Sep 2015

Netflix’s decision to not renew its $1 billion dollar licensing deal with Epix the movie distributor has been presented as a significant gamble for the company. The fact that one of Netflix’s rivals...

3 min read

THE SVOD WAR OPENS A NEW FRONT IN JAPAN

Tim Mulligan

27 Aug 2015

Not to be outdone by Netflix, Amazon has announced that sometime in September it too will be launching its SVOD (Subscription Video on Demand) service Amazon Prime Video, in Japan. With Netflix due to...

4 min read

Amazon Underground Challenges Dynamics Of The App Economy

Karol Severin

27 Aug 2015

Amazon Underground

Amazon has partnered with developers to make over $10,000 worth of games, apps and in-app items for free. Instead of traditional monetization models, Amazon will pay developers based how long consumers...

3 min read

COMCAST STAKES ITS CLAIM IN ONLINE VIDEO

Tim Mulligan

21 Aug 2015

Critical Developments

It has emerged that Comcast, the largest Cable & Broadband operator in the United States is getting ready to launch a new video platform, provisionally entitled Watchable. The project which has been18...

4 min read

The Digitally Native Music Consumer

Cover image for The Digitally Native Music Consumer

Mark Mulligan

5 Aug 2015

digital natives

MIDiA Research has published a new report looking at the music attitudes and behavior of Digital Natives. The report “The Digitally Native Music Consumer: A Digital Native Music Behaviour Deep Dive”...

2 min read

Liberty, ITV And The OTT Effect

Tim Mulligan

5 Aug 2015

The decision by Liberty Global, John Malone’s Pay TV group, to increase its stake in ITV to 9.9% signals a new round of deal-making in the wider TV industry as company’s struggle to make sense of the...

3 min read

Decoding The App Buyer: Whales Vs. Minnows

Karol Severin

4 Aug 2015

app consumer segmentation

app monetisation

The global app economy is maturing and as a result, growth through scale will become increasingly more limited. Consequently, growth through ARPU will become more of a strategic focal point for app stakeholders....

4 min read

Amazon Prime Music Shows Us Why Catalogue Size Doesn't Matter

Mark Mulligan

29 Jul 2015

Music streaming

This week Amazon launches its streaming music service Amazon Prime Music in the UK. Amazon has long been the sleeping giant of digital music. In the days of CD ecommerce it ruled the roost, the dominant...

4 min read

A Glimpse Into the Future Of Video Consumption

Mark Mulligan

19 Jul 2015

Something momentous is happening amongst the future generation of Video consumers. According to a report from Miner & Co Studio, 57% of parents surveyed said that their children now prefer to watch...

4 min read

A Glimpse Into The Future Of Video Consumption

Tim Mulligan

10 Jul 2015

Media and Marketing

Something momentous is happening amongst the future generation of Video consumers. According to a report from Miner & Co Studio, 57% of parents surveyed said that their children now prefer to watch...

4 min read

Facebook Goes Head To Head With YouTube

Tim Mulligan

3 Jul 2015

A lot can happen in the world of online video in a year. In fall 2014 Facebook was reporting 1 billion views per day for it’s video feature. Fast forward to summer 2015 and the world’s preeminent social...

4 min read

The Rise Of The Anthology & What It Tells Us About The New Video Content Paradigm

Tim Mulligan

29 Jun 2015

Media and Marketing

This week saw the launch of the second season of True Detective. When the HBO original show first aired in January 2014 it was widely acclaimed for its measured and original interpretation of a tired old...

3 min read

Apple Music, Pharrell Williams And The Exclusives Wars

Mark Mulligan

24 Jun 2015

exclusive content

Apple’s forthcoming streaming service Apple Music has been making no end of headlines . So far Apple is coming out on top and the latest development shows just how Apple intends to fully use its power...

3 min read

Ali Baba's New Video Streaming Service Sheds A Light on Netflix's Global Strategy

Tim Mulligan

17 Jun 2015

On Monday, Alibaba announced during its CEO’s latest US tour that it will launch a new video streaming service in China. The Tmall Box Office (TBO) will go live in July and will include original content...

3 min read

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