MIDiA Blog

Blog - Page 99

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Sony Downgrade Playstation VR Sales Projections – What Next for VR?

Zach Fuller

2 Dec 2016

Following a much-hyped global release only a few months ago, Sony announced earlier this week they were downgrading their Playstation VR sales projections for 2016. Although many had predicted earlier...

3 min read

Netflix Flexes Its Licensing Muscle

Tim Mulligan

1 Dec 2016

The announcement yesterday that Netflix is going to allow TV and movie downloads for offline viewing is a seismic moment for TV generally not just SVOD (subscription video on demand) services in particular....

3 min read

Why CNN has Acquired A Video Start Up Founded By A YouTuber

Tim Mulligan

29 Nov 2016

Monday’s announcement by CNN that is has agreed to acquire Beme the social media app created by YouTuber Casey Neistat shouldn’t come as a surprise. The deal represents a tie up of the old media world...

3 min read

Quick Take: Are Telcos Shooting Themselves In A Foot With Google’s RCS?

Karol Severin

28 Nov 2016

Mobile messaging

Google has partnered up with 58 telcos via GSMA to deploy a standardized revamp to SMS in form of Rich Communication System (RCS). The upgraded system will give telcos a shot at competing with mobile messaging...

3 min read

Are China’s Leading Tech Companies Building a Next Gen Full-Stack Sports Ecosystem?

Zach Fuller

25 Nov 2016

Chinese investment in sports is unique. True, there has been outside investment in the major European leagues for decades now, as well as the common occurrence of a former world-beater heading to obscure...

3 min read

Black Friday Offer: Free MIDiA VR Report

Cover image for Black Friday Offer: Free MIDiA VR Report

Mark Mulligan

25 Nov 2016

Free MIDiA Report

Shamelessly jumping on the Black Friday bandwagon we have a great offer for you: sign up to the MIDiA weekly research briefing newslettertoday and get a free 18 page VR report: 'The State Of The VR Nation'....

2 min read

We're Hiring!

Cover image for We're Hiring!

Mark Mulligan

23 Nov 2016

We'vebeen fortunate enough to have had a good 2016 at MIDiA Research and we're now planning for an even better 2017. To this end we're hiring for two new positions in our London office: Production Manager...

3 min read

Linear TV And The Enduring Call Of The Wild

Tim Mulligan

21 Nov 2016

natural history

Planet Earth II has shown that there’s still such a thing as appointment to view in TV for non-live events. The BBC’s flagship natural history series had 9.2 million views for its season opener on...

3 min read

MIDiA’s 2016 Predictions – Here’s How We Did

Mark Mulligan

21 Nov 2016

MIDiA Research Predictions

Part of our job here at MIDiA Research is to help our clients ‘look round the corner’ and see what disruptions and innovations are likely to impact their businesses. In short, our job is to help understand...

3 min read

Why Only Now Are eSports Taking Off?

Zach Fuller

18 Nov 2016

Although organised competitions featuring video gamers have existed since the medium’s rise throughout the 70s, it is only recently that the concept of lucrative E-Sports Leagues has become a mainstream...

4 min read

Why Integrating Siri Into iMessage Matters For Apple

Karol Severin

18 Nov 2016

In June,I wrote about Apple finally making leaps towards revamping iMessage in a bid to turn it into a fully-fledged messaging platform able to compete with the leaders like Facebook Messenger and WhatsApp...

3 min read

YouTube And The Power Of The Cultural Conversation

Tim Mulligan

18 Nov 2016

Content Creators

#MadeForTrends is Google’s big PR campaign to present YouTube as a content destination for mainstream consumers to rival linear TV and to show its value as a digital partner for advertisers. In a presentation...

3 min read

Streaming Music Health Check Deep Dive: Trial Hopping

Cover image for Streaming Music Health Check Deep Dive: Trial Hopping

Mark Mulligan

16 Nov 2016

At MIDiA we have just published our latest streaming report: ‘Streaming Music Health Check: Streaming’s Watershed Moment’. In it we combine the latest streaming revenue data, subscriber numbers and...

3 min read

Quick Take: Amazon Music Unlimited Comes To The UK

Mark Mulligan

14 Nov 2016

amazon music unlimited

Amazon announced the anticipated launch of Amazon Music Unlimited in the UK today. For my full take on Amazon Music Unlimited see my previous post here. Make no mistake, Amazon are taking this launch seriously,...

3 min read

How Snapchat’s Year of Living Dangerously Could End with a Major Win

Zach Fuller

11 Nov 2016

augmented reality

Despite an audience both of huge scale and engagement (150m Daily Active Users), this is an uncertain time for Snap Inc. Though they have impressively manoeuvred away from their original incarnation as...

3 min read

Should The European Commission Penalize Google?

Karol Severin

11 Nov 2016

In April 2016, The European commission accused Google of abusing the market leadership of Android to prevent rivals from competing with alternative software and services. Google is now dismissing the claims...

4 min read

From Reality TV Host To Commander In Chief-The Enduring Power Of TV

Tim Mulligan

11 Nov 2016

Amid all the post election analysis on Tuesday’s historic vote and the talk of the first Twitter president it was easy to overlook one enduring truth in America cultural discourse - TV still matters....

3 min read

Facebook Is Finally Ready To Become A Media Company

Mark Mulligan

10 Nov 2016

Facebook beat estimates with its latest earnings but announced that ad revenues would likely slow in 2017 as the digital ad market feels the pinch of advertiser budgets lagging the shift in user behaviour....

7 min read

Quick Take: HTC’s VR Arcade Revival

Zach Fuller

4 Nov 2016

Facebook virtual reality

Expanding the market for Virtual Reality is something we at MIDiA have spoken at length about in the past year, with pricing and the framing of its use for casual gamers remaining two major sticking points...

2 min read

Why Facebook’s Outlook Remains Strong Despite A Worried Wall Street

Karol Severin

4 Nov 2016

Media and Marketing

Facebook released its Q3 2016 results. Though the company beat analysts’ revenue estimates, it suggested a coming slowdown in ad revenues as it is nearing maximum ad load in its current shape. For a...

4 min read

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