MIDiA Blog

Blog - Page 99

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Playstation VR’s Japanese Sales Spell Trouble for Virtual Reality Adoption

Blog post by Zach Fuller

25 Oct 2016

Sony’s entry into the VR market came with a lot of hype and it was easy to see why. Initially developed under the codename ‘Project Morpheus’, it arrived with brand recognition (Playstation), high-profile...

Why AT&T Has Decided To Acquire Time Warner

Blog post by Tim Mulligan

24 Oct 2016

The most powerful force in nature is when two landmasses moving in opposite directions come up against each other. The result of these two tectonic plates irrepressibly pushing up against one another is...

Are You Acquiring App Users At A Loss?

Blog post by Karol Severin

24 Oct 2016

Media and Marketing

It is no secret that reliable metrics are crucial for successful mobile growth, but even more important is knowing which ones to use when and how to use them. Technology is changing so fast that it is...

Can NBA in Virtual Reality Avoid 3D TV’s Fate?

Blog post by Zach Fuller

24 Oct 2016

US Sports fans will begin to see the fruits of the highly anticipated partnership between Next VR and Fox Sports this NBA season, following the announcement that the network will begin broadcasting one...

How Spotify Can Become A Next Generation “Label”

Blog post by Mark Mulligan

21 Oct 2016

Access Industries

One of the themes my MIDiA colleague Tim Mulligan (the name’s no coincidence, he’s my brother too!) has been developing over in our online video research is that of next generation TV operators. With...

Why Scheduling Has Come To Facebook Live

Blog post by Tim Mulligan

19 Oct 2016

Live video streaming

Today’s rollout of live video scheduling on Facebook is both a strategic move of vision and a tantamount recognition that the current iteration now requires modification. From today verified page administrators...

Is SVOD Destined To Remain Niche?

Blog post by Tim Mulligan

18 Oct 2016

This week is a significant week for SVOD (Subscription Video On Demand) services. On Monday Netflix announced its third quarter numbers which have highlighted the slow down in growth in domestic subscriber...

Music Messaging Apps: Music Consumption Will Never Quite Be The Same Again

Blog post by Mark Mulligan

17 Oct 2016

Music messaging apps are one of the most exciting and disruptive music consumer behaviours to emerge since file sharing first raised its head in the late 1990s. Apps like Musical.ly and Dubsmash have catalyzed...

Could Limited Ad Tracking Make Apple The Largest ‘Adblocker’?

Blog post by Karol Severin

17 Oct 2016

You may have noticed the setting on your iPhones and iPads called ‘Limit Ad Tracking’ – LAT (Setting->Privacy->Advertising->Limit Ad Tracking), or if you are most people, you may not have....

Has Snapchat Learned From Twitter’s IPO?

Blog post by Zach Fuller

14 Oct 2016

augmented reality

Snap Inc, the parent company of messaging app Snapchat, have hired Goldman Sachs and Morgan Stanley for a seemingly imminent IPO. In addition to being one of the first app generation unicorns (alongside...

Disney and Netflix: A Full-Stack Media Dream

Blog post by Zach Fuller

7 Oct 2016

Previously linked as being one of many suitors for Twitter, Disney additionally emerged this week as a rumoured buyer for video giant Netflix. Only last month, Disney CEO Bob Iger declared his company...

Cstream Aims To Break The All-You-Can-Eat Mold

Blog post by Mark Mulligan

5 Oct 2016

The paucity of innovation and differentiation in the streaming music market is a direct cause of the slowdown in streaming growth outside of Spotify and Apple’s continued – and now, market dominating...

What Shomi’s Failure Tells Us About The State Of Online Video

Blog post by Tim Mulligan

3 Oct 2016

Last week’s announcement that Canadian SVOD (Subscription Video On Demand) service Shomi is due to close in November brings to an end its two-year experiment with trying to offer a viable alternative...

Quick Take: Can Viveport Be the App Store of VR?

Blog post by Zach Fuller

30 Sep 2016

Viveport, the online store of the HTC Vive VR headset, launches today in 30 countries with a selection of around about 60 titles across the entire pantheon of VR content - from sports to education and...

Video Metrics In The Landscape Of The Walled Ecosystems

Blog post by Tim Mulligan

27 Sep 2016

The recent revelation by Facebook that it had overstated its video metrics –the amount of time which Facebook viewers have been actually watching Videos by up to 80% due to opacity in its reporting of...

Why Oculus Rift Will Struggle in its UK Launch

Blog post by Zach Fuller

22 Sep 2016

Four years after its near-mythical Kickstarter campaign introduced the name Oculus Rift into the consciousness of virtual reality believers worldwide, the headset finally launches in the UK this week....

From Adblocker To Ad Exchange: Eyeo Embeds Itself Into The Digital Advertising Value Chain

Blog post by Karol Severin

21 Sep 2016

adblock plus ad exchange

Last week a major strategic puzzle piece fell into place on an adblocker’s journey to become a commercial part of the digital advertising industry’s value chain. Eyeo, the company behind Adblock Plus...

Is Social Inherently The Future Of Sports Video Coverage?

Blog post by Tim Mulligan

19 Sep 2016

Sports history was made last week in the Ralph Wilson Stadium in New York where the Buffalo Bills and the New York Jets clashed in the NFL’s Thursday Night Football fixture and it was streamed live on...

Quick Take: EU Takes A Swipe At YouTube’s Safe Harbour

Blog post by Mark Mulligan

14 Sep 2016

The EU today announced a raft of reform proposals for copyright, encompassing news, video and of course music . Among the proposals is the recommendation that sites like YouTube that currently operate...

The Inevitable Video Data Wars

Blog post by Tim Mulligan

13 Sep 2016

Netflix’s recent filing to the FCC (Federal Communications Commission) inquiryon advanced broadband sets the stakes for a clash of world views between the TV and the tech worlds. The SVOD giant’s position...

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