Dealing with Crises During The Crisis Is a Part Of New Normal

Blog post by Karol Severin

2 Jun 2020

Call of Duty

crisis management

Games

Sony , EA , and Activision were among companies to postpone marketing events and product release efforts in light of the current protests against police brutality and racism in the United States. The current...

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Recovery Economics | Bounce Forward not Back

Blog post by Mark Mulligan

28 May 2020

commute

Covid-19

Covid-19

COVID-19 social distancing measures caused unprecedented dislocation to the entertainment economy. With a recession now a question of ‘how bad’ rather than ‘if’, entertainment companies have to...

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Move Over Mickey, The NBA is Set to Become Disney World’s Star Attraction

Blog post by Alistair Taylor

27 May 2020

AFL

Australian Rules Football

basketball

COVID-19 forced sports leagues to think outside the box for restarting live sports. The UFC wanted to rent a private island , the NRL to ferry players to and from games, and the WWE performed to empty...

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PlayStation Now and Xbox Game Pass Increase Subscribers, But Recovery Will Favour Disruptors

Blog post by Karol Severin

22 May 2020

Games

Both PlayStation (PS ) and Xbox have recently announced significant increases in their games streaming service user bases. Xbox Game Pass now has 10 million subscribers and PlayStation now has 2.2 million...

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Bundesliga Offers Reality Check for What to Expect of Sport Post-COVID-19

Blog post by Alistair Taylor

21 May 2020

AFL

AGF Aarhus

ar

Football (via the Bundesliga) finally returned to screens last weekend, not only serving starved sports fans with content during lockdown, but more importantly demonstrated what we can expect live football...

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The Future of Live

Blog post by Mark Mulligan

20 May 2020

Fortnite

Games

live

The almost total cessation of live music has sent shockwaves throughout the wider music industry. Though live companies are clearly at the epicentre, labels and streaming services are the in the blast...

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The Last Dance – ESPN Raining Threes

Blog post by Alistair Taylor

18 May 2020

Adam Silver

bundle

Chicago Bulls

With the pandemic-enforced postponement of live sports creating an entertainment void for sports fans, US broadcaster ESPN played its trump card to capitalise on the thirst for stimulating content during...

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Endeavor, Epic Games and the Future Of Digital Entertainment Venues

Blog post by Karol Severin

15 May 2020

digital entertainement venues

endeavor

Epic Games

Just a couple of months ago Endeavor was on its journey of building a true cross-entertainment conglomerate. Endeavor recognised a long time ago the synergies which can be achieved from cross-entertainment...

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Collapsing Maul: Sport Facing Global Rights Re-valuations

Blog post by Alistair Taylor

4 May 2020

All Blacks

All or Nothing

broadcast rights

The English Gallagher Premiership Rugby provides another case study that demonstrates just how significant COVID-19’s impact on rights holders is likely to be moving forward, as it faces a substantial...

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Travis Scott has Only Scratched the Surface of Music Games Tie Ups

Blog post by Mark Mulligan

1 May 2020

artists

coronavirus

Covid-19

In February 2019 Marshmello caused ripples of almost tidal proportions across the music business when 10.7 million Fortnite fans watched him perform a ‘concert’ in the game. Then in April 2020 Travis...

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The ‘Covid Bounce’ In Games Can Cloud Judgement About What Lies Ahead

Blog post by Karol Severin

1 May 2020

Covid-19

Games

Compared to most, the games industry has benefited from the Covid-19 outbreak and related lockdowns. For a lot of games companies, engagement has increased and so have revenues, albeit just partially....

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Watch Out, Twitch, YouTube and Apple Arcade: Facebook Gaming Is Coming For Your Market Share

Blog post by Karol Severin

21 Apr 2020

Applee arcade

Facebook

facebook games app

Facebook has launched a new app, Facebook Gaming, currently available on Google Play.  Though the company has been in games for years, this is a major development in its games-related strategy as...

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The Gaming Boom Is Driven by Different Genders In Different Age Groups

Blog post by Karol Severin

16 Apr 2020

covid-19 impact

female gaming

gamer demographihcs

We know that we are experiencing a spike in games engagement during this crisis. 21% of adult consumers in the US say they’ve spent more time playing games online ‘in the last two weeks’ (fielded...

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Play for the World – EA Aims to Fill Void via FIFA Stay and Play Cup

Blog post by Alistair Taylor

16 Apr 2020

activity gap

broadcast

Brondby

In 2003, FIFA updated its primary logo to include the words ‘For the Game. For the World.’ Fast forward 17 years and governments around the world are instructing their citizens to stay inside. Now...

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Free COVID-19 Impact Webinar

Blog post by Mark Mulligan

9 Apr 2020

coronavirus impact

coronavirus research

coronavirus webinar

MIDiA Research is running a free-to-attend webinar on Wednesday, April 15 th : COVID-19 Impact on Entertainment Demand and Behaviours. Regular readers will know that MIDiA has been publishing COVID-19...

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The Digital Entertainment Boom Is Temporary; What Comes Next?

Blog post by Hanna Kahlert

8 Apr 2020

boom

coronavirus and entertainment

coronavirus consumer behaviour

The digital entertainment boom as a result of the global COVID-19 lockdowns is but an optimistic wave in a stormy sea the market will have to weather over the coming months… and potentially even years....

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The Self-Isolation Entertainment Boom

Blog post by Mark Mulligan

7 Apr 2020

Covid-19

covid-19 entertainment boom

Games

MIDiA has just published the latest report in its COVID-19 report series: “ T he Self-Isolation Entertainment Boom . This post explores some of the key findings and data. The full report is immediately ...

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Quick take: Games companies try discounts, delays, and self-disruption

Blog post by Karol Severin

7 Apr 2020

Amazon Games

Games

Games

Amazon might delay games streaming service launch to 2021 The New York Times has reported that Amazon’s games streaming proposition (now deemed Project Tempo) may be delayed to 2021 due to coronavirus....

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The COVID Bounce: Part II

Blog post by Mark Mulligan

2 Apr 2020

coronavirus

coronavirus consumer behaviour

Covid-19

In their early stages, COVID-19 self-isolation measures have quickly created new consumer behaviour patterns, oriented around four key axes: Communication Entertainment Information/news Education (for...

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The Show Must Go On – NFL Throws Screen Pass at COVID-19 with NFL Draft

Blog post by Alistair Taylor

2 Apr 2020

all-star

broadcasts

Bundesliga

The NFL’s commissioner Roger Goodell announced to all 32 teams in a memo on March 26th that the NFL draft will go ahead as scheduled from the 23 rd to 25 th of April, despite growing pressures resulting...

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