Blog: Games - Page 15

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Nintendo’s Results Beat Expectations

Karol Severin

27 Jul 2017

Nintendo is going from strength to strength. According to its quarterlyearnings results released yesterday, the company earned ¥154.1 billion, surpassing analysts’ median forecast of ¥136.5 billion.

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Can Oculus’s planned $200 VR headset move the needle for VR in gaming?

Karol Severin

14 Jul 2017

So far, VR hasn’t exactly taken off in they way many would have predicted 2 years ago. MIDiA Research consumer survey data reveals that just 4% of consumers own a VR headset (weighted average across US, UK, Brazil, Japan, Sweden and Germany).

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Why The Time To Bet On Nostalgia Is Now

Karol Severin

29 Jun 2017

Nintendo has captured the headlines over the past week with regards to bringing back its SNES consoles. Nintendo is not the only one betting on nostalgia. Within and outside of games, many companies have made similar nostalgia-infused plays.

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What Switch’s Games Offering Tells Us About Nintendo’s Strategy

Karol Severin

15 Jun 2017

ARMS nintendo switch

Games subscription services

Nintendo made a number of game title announcements in recent days and weeks. They include an array of game deployment models: an exclusive release of Arms; the first Pokemon-themed title Pokken Tournament; a Pokemon RPG game for Switch, as well as Nintendo’s own Super Mario Odyssey and third party games, like Rocket League or Fifa 18.

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The App Store Wants To Become A Mobile Gamer Hangout Spot

Cover image for The App Store Wants To Become A Mobile Gamer Hangout Spot

Karol Severin

8 Jun 2017

app store revamp

Apple has introduced a revamp of the App Store as a part of its upcoming iOS11 launch. The announcement reveals an array of changes and upgrades, all of which are ultimately geared towards increasing consumer time and money spent on the App Store.

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The Differentiation Of Nintendo Switch Is A Double-Edged Sword

Karol Severin

1 Jun 2017

comptitive gaming landscape

Nintendo is attempting to nearly double its Switch supply, in light of better than expected sales. However, as the Wall Street Journal points out – the request to nearly double production may be met with difficulties, as the supply possibilities of certain components are limited.

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Xbox Starts Rolling Out $9.99 Games Subscription Service, Game Pass

Karol Severin

26 May 2017

Xbox has announced that its subscription service, Game Pass , will be launching on 1st June to all Xbox Live users. Xbox Live Gold members receive early access from 24th May. Game Pass offers over 100 Xbox One and backwards compatible Xbox 360 games, which users can download and play.

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Tencent’s Online Games Revenue Understates The Company’s True Gaming Power

Karol Severin

19 May 2017

financial results

games companies

Tencent published its financial results for Q1 2017 this week. Online Games revenues grew by 34% to RMB 22.8 billion (approximately $3.3 billion at the current exchange rate). To illustrate the degree of its dominance in the gaming world, this alone is more than EA’s and Activision’s revenues combined during the period.

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Latest MIDiA Research Reports: An Overview

Cover image for Latest MIDiA Research Reports: An Overview

Mark Mulligan

11 May 2017

consumer insights

Throughout Q1 2017 MIDiA Research has taken a close look at the latest shifts, trends and consumer insights within the digital marketplace across the 4 key areas of Video, Media, Music and Games. MIDiA reports address market forecasts and growth patterns by coverage areas and our latest reports consist of development trends, competitive landscape analysis, and key developments.

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State Of Freemium Games In Q1 2017 – Regional Analysis Of Top Charts

Karol Severin

28 Apr 2017

freemium game dynamics

freemium publishers

The sheer importance and popularity of the freemium games model in the app economy is evident across the globe as they capture the lion’s share of both the top 100 grossing overall apps as well as gaming charts globally.

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Quick Take: What’s Next For Brick And Mortar Game Retailers

Karol Severin

30 Mar 2017

brick and mortar game retailers

Last week GameStop announced the closure of 150 stores. This action is part of a wider strategy implemented by the company over the last few years. GameStop is focusing on improving per store performance and is diversifying from pure game shops towards more pop collectibles, technology and geek culture brands and stores.

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Twitch Will Start Selling Games And Offer A Cut To Streamers

Karol Severin

1 Mar 2017

content monetisation

Twitch, the game video streaming platform owned by Amazon, announced yesterday that it will start selling games via streamers’ channels. This alone is news-worthy, but what makes the announcement a potential juncture in content monetisation is the revenue share model at place.

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Quick Take: Can Pokemon Go Help Boost The Smartwatch Market?

Karol Severin

23 Dec 2016

Pokemon Go launched for Apple Watch with an Android version coming soon. The smartwatch version will undoubtedly provide better experience to Pokemon Go players, but will the mobile gaming phenomenon prove strong enough to actually affect the smartwatch market? A Match Made In Heaven The integration of Pokemon Go into Apple Watch could prove to be a major win-win for both parties involved.

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Why Super Mario Run Will Be A Hit Game, But Not A Mobile Craze

Karol Severin

16 Dec 2016

Nintendo launched its much anticipated Super Mario Run yesterday on iOS globally. The media has been flirting with Pokemon Go comparisons throughout the lead up to the release. The record breaking story of Pokemon Go makes both consumers and the press look for the next big thing.

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Sony Downgrade Playstation VR Sales Projections – What Next for VR?

Zach Fuller

2 Dec 2016

Following a much-hyped global release only a few months ago, Sony announced earlier this week they were downgrading their Playstation VR sales projections for 2016. Although many had predicted earlier in the year that Sony held a clear-cut initial advantage in an embryonic VR industry over competitors Oculus and HTC.

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Why Only Now Are eSports Taking Off?

Zach Fuller

18 Nov 2016

Although organised competitions featuring video gamers have existed since the medium’s rise throughout the 70s, it is only recently that the concept of lucrative E-Sports Leagues has become a mainstream proposition.

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Quick Take: HTC’s VR Arcade Revival

Zach Fuller

4 Nov 2016

Facebook virtual reality

Expanding the market for Virtual Reality is something we at MIDiA have spoken at length about in the past year, with pricing and the framing of its use for casual gamers remaining two major sticking points for the adoption of the technology.

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Playstation VR’s Japanese Sales Spell Trouble for Virtual Reality Adoption

Zach Fuller

25 Oct 2016

Sony’s entry into the VR market came with a lot of hype and it was easy to see why. Initially developed under the codename ‘Project Morpheus’, it arrived with brand recognition (Playstation), high-profile gaming IP content (Resident Evil), and a lower price tag than both the Oculus Rift and HTC Vive.

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Quick Take: Can Viveport Be the App Store of VR?

Zach Fuller

30 Sep 2016

Viveport, the online store of the HTC Vive VR headset, launches today in 30 countries with a selection of around about 60 titles across the entire pantheon of VR content - from sports to education and including notable experiences such as Wevr’s theBlu , Mars Odyssey and Stonehenge VR .

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Is Virtual Reality A Partial Answer To Ad-Blocking?

Tim Mulligan

25 Aug 2016

product placement

According to the Innovid 2016 Global Video Benchmarks report, VR based advertising is 30 times more effective than mobile and 60 times more effective than desktop when measured by engagement. VR ad click through-rates or “gaze-though rates” have been measured by VR mobile ad network Immersv ’s tracking platform as having a 30% engagement rate compared to 1% for mobile ads and 0.

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