MIDiA Blog - Page 111

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

$500 Million Muscial.ly Shines Harsh Light On Music Licensing Strategy

Mark Mulligan

9 May 2016

Readers of the Music Industry Blog ma y remember a post I wrote there a few months ago on music messenger apps and the 15 second song. We will be writing a MIDiA report on music messaging apps over the...

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Profiling The Mobile Messaging User Segment

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Karol Severin

6 May 2016

consumer segmentation

Mobile messaging

54% of iOS consumers and 52% of Android consumers now use messaging apps monthly, according to the multinational consumer survey from March 2016 conducted by MIDiA research. Though its proof of popularity...

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The YouTube Evolution

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Tim Mulligan

5 May 2016

Native Content Creators

AsYouTube movesinto its second decade, the world’s largest video sharing site is undergoing significant changes. From the launch of YouTube Red, it’s paid ad-free subscription service complete with...

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Chart Of The Week: Video P2P

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Mark Mulligan

2 May 2016

Chart Of The Week

It has long been well understood that what is popular on TV is popular on P2P. The list of the top 10 most downloaded TV shows in 2015 thus holds few surprises. All of these shows are either available...

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Publishers Are Finally Uniting Against Adblocking Users, But It Won’t Solve The Adblocking Problem

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Karol Severin

29 Apr 2016

adblocker user attitude

adblocker user behavior

As I highlighted in a blogpost in October 2015 – uniting fragmented defence tactics against the already united adblocking consumers is a critical move to mitigate publishers revenue losses. Now half...

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A High Tide Rises All Streaming Boats, For Now…

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Mark Mulligan

27 Apr 2016

Music Subscriptions

Against the backdrop of the first quarterly drop in revenue in 13 years and a sharp decline in China revenue, Apple Music at least had some good news in the shape of continued solid growth for Apple Music,...

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Viacom, Dish Networks And The Content Carriage Squeeze

Tim Mulligan

26 Apr 2016

The last minute renewal of the carriage agreement between TV Network giant Viacom and Dish Networks, the third biggest pay TV operator in the US, revealed just how much the balance of power is shifting...

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MIDiA Chart Of The Week: 9.99 Subscriptions At Saturation Point?

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Mark Mulligan

18 Apr 2016

Streaming music had a good year in 2015, growing by 45%. Nonetheless when the IFPI announced the numbers much of the record labels’ attention focused on the role of free and especially that of YouTube...

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Amazon Ups The Stakes For Netflix

Tim Mulligan

18 Apr 2016

Next Monday Amazon will roll out its standalone SVOD (Subscription Video On Demand) service which will for the first time enable consumers to access its video services without being Prime customers. Prime...

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Why Social Media Needs Video

Tim Mulligan

15 Apr 2016

facebook. twitter

Last week saw headline grabbing announcements from the two big “traditional” players in social media - Facebook and Twitter. Facebook’s announcement that it was going to widen its live broadcasting...

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Facebook Just Claimed A Spot In The Mobile ‘App’ Distribution Of The Future

Karol Severin

13 Apr 2016

It’s official. Facebook released the highly anticipated Messenger Platform (Beta) inviting developers to build bots for the messaging platform at the F8 event yesterday. The traditional approach to building...

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Chart Of The Week: Facebook Video

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Mark Mulligan

10 Apr 2016

Chart Of The Week

Facebook and YouTube have a lot in common. They both have in excess of a billion users, both have become part of the internet furniture and both have transitioned from disruptive challenger to incumbent....

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The Chat Bot Boom Is About To Catch Fire

Karol Severin

7 Apr 2016

Media and Marketing

The mobile community eagerly awaits the F8 event next week to see whether rumours come true about Facebook launching a Messenger Bot Store and potentially roll out a Chat SDK which would allow developers...

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Why Facebook Is Tentatively Expanding Live Video Streaming

Tim Mulligan

6 Apr 2016

Facebook announced today that it was expanding the functionality of its Live feature, enabling non-celebrities for the first time to broadcast live video to groups and respondents to events. Alongside...

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State Of The Streaming Nation

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Mark Mulligan

5 Apr 2016

emerging markets

We are proud to announce a landmark MIDiA report: State Of The Streaming Nation: A Comprehensive Assessment Of The Global Streaming Music Market . If you are in any way involved with the streaming music...

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Chart Of The Week: More Than Half Of App Users Enable Push Notifications

Cover image for Chart Of The Week: More Than Half Of App Users Enable Push Notifications

Mark Mulligan

4 Apr 2016

Chart Of The Week

Convincing mobile app users to opt-in for push notifications is the first challenge in implementing a successful push notification strategy. Based on data collected by MIDiA from 5 leading vendors 53%...

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Snapchat Leaps From Social Media Hype To Messaging Life Companion

Karol Severin

31 Mar 2016

Snapchat rolled out a new set of features to its chat capabilities yesterday. Besides adding direct voice and video calling capabilities, the ‘Chat 2.0’ now offers a seamless way to switch between...

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The Sky Kids App Follows In The Footsteps of DisneyLife & YouTube Kids

Tim Mulligan

30 Mar 2016

Media and Marketing

Tomorrow British pay-TV giant Sky will launch its Sky Kids app , which will be free of charge for its existing subscribers. The app has been designed with parents in mind to create a safe and engaging...

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Don't Write Pandora Off Just Yet

Mark Mulligan

29 Mar 2016

Pandora has made the news again with founder Tim Westergren stepping up to the role of CEO, replacing Brain McAndrews. These are certainly uncertain times for Pandora, once the stand out success story...

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Why YouTube Is Getting Into Live Streaming

Tim Mulligan

24 Mar 2016

Yesterday the news broke on VentureBeat that YouTube has been secretly building a new app for live streaming video. This places the world’s largest video platform into direct competition with Facebook...

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