MIDiA Blog - Page 109

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

UFC’s Sale and the World’s Foremost Digitally Optimised Sport

Zach Fuller

15 Jul 2016

The announcement of the $4 Billion sale of UFC to WME-IMG is the largest in sports history and a milestone in the era of modern digital content. Through its trajectory from public depredation as ‘human...

min read

Quick Take: Why Pokemon Go Will Bring AR To The Mainstream

Karol Severin

12 Jul 2016

Media and Marketing

AR has so far struggled to produce a compelling proposition for the mainstream to engage with (except possibly Snapchat). Pokemon Go has executed this masterfully because it: Is free and does not require...

min read

The State Of The YouTube Music Economy

Mark Mulligan

12 Jul 2016

Music streaming

In 2016, YouTube finds itself in yet another spat with rights holders and this time the labels have brought artists to the battlefield. Playing a starring role is the issue of Safe Harbour, the provision...

min read

Facebook, India And The Video Download Test

Tim Mulligan

11 Jul 2016

emerging markets

Last week it was announced by Techcrunch that Facebook had emailed media partners informing them that it will be trialling the ability to download videos to be viewed offline on the Facebook app. The trial...

min read

Why HTC's 10,000 VR Kiosks in China Could Change the Course of VR

Zach Fuller

8 Jul 2016

HTC have announced they will be delivering over 10,000 pop-up VR kiosks or ‘Experience Sites’ in public places all around China. More than a publicity stunt, the move could prove significant not just...

min read

SupaPass Joins The Artist Subscription Fray

Mark Mulligan

8 Jul 2016

artist subscriptions

Back in 2009, when I was at Forrester Research, I laid out the vision for the future of the album , an interactive artist subscription app that contained audio, video, exclusive content, social, lyrics,...

min read

Why Organ Donors And The Pursuit Of Health On Mobile Matters To Apple

Karol Severin

7 Jul 2016

apple organ donor

A couple of months ago, I wrote about how the health sector will be very important for Apple to keep it’s users loyal and stand out from other handset manufacturers amidst the maturing smartphone market...

min read

The Reasons Why Comcast And Netflix Have Become Friends

Tim Mulligan

6 Jul 2016

Yesterday’s report on Recode about Comcast agreeing to have the Netflix app available in its X1 platform is the latest twist in a complicated relationship. After years of scoring points off each other...

min read

Why The New Facebook News Feed Change Favours Users Over Publishers

Karol Severin

1 Jul 2016

content publishers

The media (and users) have been on Facebook’s case regarding the way it ranks posts in users’ News Feeds. Claims were made about non-transparency, promoting content that makes more money for Facebook,...

min read

Disney, China And The Challenges Of Global Strategy For Media Companies

Tim Mulligan

30 Jun 2016

June the 16th was a big day for the world’s most high profile content provider. Walt Disney Company’s $5.5 billion Shanghai Disney Resort opened its doors to consumers that are every bit as engaged...

min read

Quick Take: Why Twitter Is Moving Into The Increasingly Congested VR Space

Zach Fuller

29 Jun 2016

augmented reality

Twitter have hired former Apple designer Alessandro Sabatelli to oversee the company’s Virtual and Augmented Reality teams, a position Sabatelli claims is to ‘empower us all in the spatial computing...

min read

Brexit Implications: How the UK's EU Exit Could Impact Media and Tech

Cover image for Brexit Implications: How the UK's EU Exit Could Impact Media and Tech

Zach Fuller

28 Jun 2016

digital outlook

The UK’s vote to leave the European Union sent shockwaves that will continue to reverberate across the globe for years to come. While the potential geopolitical permutations may prove to be era defining,...

min read

Yonder Music Unlocks The Emerging Market Opportunity

Cover image for Yonder Music Unlocks The Emerging Market Opportunity

Mark Mulligan

27 Jun 2016

Beyond Oblivion

One of the high profile digital music casualties of recent years was the failed ‘next generation’ service provider Beyond Oblivion. There were numerous factors behind Beyond Oblivion’s failure but...

min read

Quick Take: Brexit And The UK Media And Tech Sectors

Mark Mulligan

24 Jun 2016

Media companies

The UK referendum on membership of the European Union has resulted in a vote to leave. There could be countless implications for the UK media and tech sectors but smaller companies such as independent...

min read

Why Facebook is commissioning video

Tim Mulligan

23 Jun 2016

facebook. live video

When Facebook turned down the opportunity to buy the digital streaming rights to ten Thursday night NFL matches and instead chose to focus on rolling out its live video streaming feature through partnering...

min read

What Tencent’s Supercell Takeover Tells Us About The Future Of The App Economy

Karol Severin

22 Jun 2016

game app business

Supercell, the company behind Clash of Clans and Clash Royale, agreed to sell 86% of their equity to the Chinese giant Tencent for $8.6 billion. The acquisition catapults the Tencent into being the number...

min read

Why Taylor Swift And Co Are Aiming To Disrupt YouTube

Cover image for Why Taylor Swift And Co Are Aiming To Disrupt YouTube

Tim Mulligan

21 Jun 2016

Media and Marketing

It’s not everyday that a digital native threatens to disrupt the world’s largest video sharing platform. But then Taylor Swift is no ordinary 26 year old. And YouTube is no ordinary platform. Both...

min read

Spotify, Pandora And YouTube: In Search Of The Real Value Of Free

Mark Mulligan

20 Jun 2016

per stream rates

The music industry remains in a fix over free. The freemium wars in late 2014 almost saw the freemium tier of Spotify turned off in the face of pressure from Apple’s Jimmy Iovine. The majors eventually...

min read

Watch Out Facebook Messenger: Apple’s iMessage Just Got Serious

Karol Severin

17 Jun 2016

Apple’s WWDC this week confirmed that company is getting serious about messaging. At its developer conference it announced a major overhaul for iMessage with the upcoming release of iOS10. While iMessage...

min read

Chart Of The Week: Over Half Of App Users Enable Push Notifications

Cover image for Chart Of The Week: Over Half Of App Users Enable Push Notifications

Mark Mulligan

16 Jun 2016

In the increasingly competitive app economy, push notifications and in-app messages are becoming crucial means of driving retention rates and other KPIs. The question is no longer whether to use notifications,...

min read

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