Blog: Business Strategy - Page 48

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

As Comcast outbids 21st Century Fox, Sky becomes kingmaker for traditional media

Zach Fuller

12 Jul 2018

Media and Marketing Sky Comcast

It is THE blockbuster of the summer. A love triangle of fear, greed and jealousy played against the backdrop of generational successions and the previous masters of the universe competing for limited resources as their empires flail in a changing world.

Ego and digital disruption drive S4 capital and 21st Century Fox to shore up for the future

Tim Mulligan

11 Jul 2018

21st Century Fox Comcast Fox

Today’s increased bid by 21stCentury Fox for the 60.5% of Sky which it does not currently own comes the day after media company S4 Capital successfully won the bidding war for Dutch creative agency MediaMonks.

Audio advertising: The new critical interface to reach premium consumers

Georgia Meyer

11 Jul 2018

Amazon Google Media

A key way MIDiA Research defines premium consumers is the extent to which they fall into the early adopter and early follower consumer categories. An early adopter is characterised by a propensity to be the first to try out new technology and services, and be a person sought for music and TV recomme...

Facebook deal with the English Premier League concerns traditional broadcasters

Alistair Taylor

10 Jul 2018

Amazon BBC broadcasters

Facebook, the latest tech major to get involved with sports streaming, last week agreed its first ever rights deal with the English Premier league (EPL). This deal signified another step towards the transition away from traditional broadcasters and to digital streaming services.

Streaming and the news cycle: The posthumous success of XXXTentacion

Zach Fuller

9 Jul 2018

soundcloud rap Streaming xxxtentacion

Three weeks after his death and XXXTentacion remains a strong presence within the higher echelonsof the Billboard chart in the US. The late Florida rapper is far from the first artist to enjoy posthumous success and, although his death plays into the well-trodden narrative of the talented artists go...

How Tencent is successfully monetising a messaging app ecosystem

Alistair Taylor

6 Jul 2018

China digital content Facebook

Chinese tech giant Tencent, the company that 12 months ago you probably were not paying attention to, is now the second largest messaging app ecosystem globally, behind Facebook. Tencent is the only company currently monetising its digital consumer base effectively.

Subscriptions put premium consumers as well as premium content behind paywalls

Georgia Meyer

5 Jul 2018

Amazon Prime Apple Music Innovation

There are now 436 million paying subscribers across five of the largest distributors of digital music and video content globally (Spotify, Apple Music, Netflix, Amazon Prime, Tencent). This has very different implications depending on which part of the ecosystem your business sits in.

Where Verizon went wrong with go90

Tim Mulligan

3 Jul 2018

Facebook Go90 Netflix

Last week Verizon, the US’s second largest telco provider with 116 million wireless subscribers, announced the closure of its pioneering mobile-first video streaming service which launched in 2015. Go90 was launched on the back of a $200 million purchase of Intel’s unreleased streaming service, ...

Corporate mergers and the battle for fandom

Zach Fuller

22 Jun 2018

Comcast corporate mergers Disney

Back in 1999, the Cluetrain Manifesto appeared across the nascent web as a predictive gospel of what this new technology meant for commerce. Still revered among software entrepreneurs, the ebook outlined the paradigm shift of business in the digital era from a transactional model of one-off payments...

Could article 13 kill off music on YouTube?

Mark Mulligan

21 Jun 2018

article 13 European parliament fair use

It was a day of two halves for YouTube. On one side a big press release went out championing a host of impressive new stats – including hitting 1.9 billion logged in users, following an official launch of YouTube Music the day before.

Cover image for Could article 13 kill off music on YouTube?

Shoppable stories: Competition between Instagram and Snapchat intensifies

Georgia Meyer

20 Jun 2018

advertising ecommerce Instagram

Pressure to demonstrate the commercial viability of social media platforms, particularly for those sites not already owned by major media players, is intensifying. This is all the more resonant in an age where business models are increasingly reliant upon data and hyper-targeting.

Why Sony can (And should) play the walled garden game

Karol Severin

15 Jun 2018

cross-platform Fortnite Games

The majority of the gaming industry is pro cross-platform gaming and truly sees it as the natural evolution of the industry. Sony, however, is retaining the walled garden model as manifested by the recent Fortnite issue.

What’s in a log-in? Social platform wars 2018

Zach Fuller

15 Jun 2018

Evan Spiegel Facebook Instagram

Snap Inc has launched an alternative to the ubiquitous ‘log-in with Facebook’ offer, which commands the paucity of visual real estate available on app screens. This follows Snap’s recent announcement of development tools designed to open up the app to anyone wishing to build features, much in ...

Are consumers losing out from the latest Premier League Rights deal?

Alistair Taylor

15 Jun 2018

Amazon consumers EPL

Following the landmark rights deal that saw the English Premier League (EPL) sell domestic rights to the tech major Amazon, the sports landscape has fundamentally changed. For the first time the EPL has sold domestic digital rights, allowing for matches to be live streamed on Amazon Prime.

Quick Take: Pandora and Snapchat take a swipe at Facebook

Mark Mulligan

14 Jun 2018

Innovation Pandora Snapchat

No sooner had the ink dried on Facebook’s new social music offering, that Snapchat fights back with a Pandora partnership built on its ‘unFacebook’ privacy centred app developer platform Snapkit.

Telcos, media, and the battle for monopsony

Tim Mulligan

14 Jun 2018

AT & T Comcast Disney

This week has seen the culmination of unprecedented moves in the realignment of the Telco and media ecosystems. In October 2016 AT&T, the largest US Telco, put in a bid to acquire content conglomerate Time Warner.

Midem 2018 – definitive disruption: streaming opportunities in Africa

Georgia Meyer

13 Jun 2018

advertising Africa disruption

The Africa focus at this year’s Midem began in April, with four local forums in South Africa, Nigeria, Ivory Coast and Congo. This culminated in a focused set of talks, seminars and a keynote on the main conference stage from Tencent Africa.

Spotify’s new rules of engagement

Mark Mulligan

12 Jun 2018

investors Spotify spotify as a label

It is easy to feel that the pervasive obsession with Spotify overplays its importance to the recorded music industry. On the one hand it may only represent 27% of global recorded music revenues, but this compares to a peak of around 10% that Apple enjoyed at the peak of the iTunes Music Store.

Cover image for Spotify’s new rules of engagement

Facebook — The video news hegemon?

Tim Mulligan

11 Jun 2018

ABC News cnn Facebook

Last Wednesday Facebook officially announcedthat it was partnering with a number of well-known news publishers to provide original news programmes that will feature on Watch, Facebook’s video service which is currently only available in the US.

The fight for viewership in the new sports video era is only just getting started

Alistair Taylor

6 Jun 2018

Consumer behaviour cord cutting digital rights

Traditional linear TV broadcasters are feeling the strain from the reduction in loyal customers, as sports consumption continues to transition from TV to online and mobile. SVOD’s streaming content land grab, which drew scripted drama fans from traditional pay-TV, is now moving into the sports are...

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