business strategy blog by MIDiA Research

Blog: business strategy

Football looks to build digital engagement through Fortnite collaboration

Blog post by Alistair Taylor

22 Jan 2021

Endeavor-owned IMG, acting as Epic Games’ licensing representative, has brokered deals with 23 football clubs to appear in the publisher’s free-to-play battle royale-style game Fortnite. Looking to…

Why acquiring Codemasters is a double-edged sword for EA

Blog post by Karol Severin

22 Jan 2021

licensing

Codemasters

EA’s portfolio is still heavily dependent on third party IP licenses EA’s revenue is heavily dependent on licensed IP titles. This includes FIFA, Madden NFL, NHL, as well as its whole Star Wars games…

Netflix as blockbuster behemoth?

Blog post by Tim Mulligan

19 Jan 2021

netflix

Netflix Q4 Results

SVOD

Today Netflix announces its Q4 2020 results. Widely recognised as one of the standout business winners of 2020, Netflix avoided any D2C ‘Big Bang ’ disruption by seeing its dominant streaming…

Line change for the NHL: COVID-enforced innovation arrives as ‘D-Day’ commences

Blog post by Alistair Taylor

7 Jan 2021

D-Day

Year 0

Sporting rights

With 2021 commencing, the start of ‘ D-day’ or ‘ Year 0’ for sporting rights is upon us, as the major domestic sports rights start coming up for renewal. Nowhere is ‘D-day’ for sporting rights…

English Premiership Rugby gets set for a digital shake-up

Blog post by Alistair Taylor

17 Dec 2020

English Premiership Rugby

Amazon

tech major

Tech major Amazon is reportedly looking to add to its burgeoning sports right portfolio, targeting the domestic broadcast rights for English Premiership Rugby. London Irish owner, Mick Crossan, confirmed…

Can Roblox get a better value out of its IPO postponement?

Blog post by Karol Severin

16 Dec 2020

Roblox

IPO

cross-entertainment

The Wall Street Journal has reported that Roblox is delaying its IPO to 2021. WSJ states that “…company officials decided that the gravity-defying performance this week of Airbnb and DoorDash made…

Discovery enters streaming race with discovery+ and Olympics offering

Blog post by Alistair Taylor

9 Dec 2020

discovery

Eurosport

discovery+

Last week , Discovery announced it will launch discovery+, ‘the definitive non-fiction’ subscription-video-on-demand (SVOD), on January 4th, 2021. Consumers in the US can expect the largest-ever content…

Blockbuster disruption comes to the streaming wars courtesy of HBO Max

Blog post by Tim Mulligan

8 Dec 2020

SVOD

HBO Max

Warner Media

An unprecedented year for the entertainment industry has now taken yet another decisive turn. Last Thursday Warner Media’s CEO Jason Kilar announced that all Warner Bros’ 2021 releases will be…

DAZN launches globally with advent calendar offering of boxing contests

Blog post by Alistair Taylor

3 Dec 2020

DAZN

SVOD

subscription video on demand

DAZN’s global roll out is finally here , following an announcement to launch worldwide (including the UK) back in March. The pandemic-enforced postponement and cancellation of live sports scuppered its…

Why Condé Nast believes Netflix is the new Vogue and Vanity Fair

Blog post by Tim Mulligan

2 Dec 2020

netflix

Condé Nast

Vogue

The digital revolution has not been kind on the print magazine industry. In the pre-digital world media power resided on access to coverage on the front pages of style and culture arbiters such as Vogue…

Why TikTok’s regulatory countdown has been extended yet again

Blog post by Tim Mulligan

20 Nov 2020

Online video

Media

Video

One of the many knock-on effects of this month’s US Presidential election has been the temporary reprieve granted to social video app TikTok. The app is owned and operated by ByteDance, the Beijing-based…

DraftKings is making its own strategic bet on the rise of the US sports betting market

Blog post by Alistair Taylor

19 Nov 2020

DraftKings

Sportsbook

betting company

US-based sports betting company DraftKings’ stock value has grown 11% following a strong third-quarter performance in which its revenues increased 98% year on year (YoY) to reach $132.8 million, up from…

WWE Q3 Earnings – An innovative digital strategy helps WWE overcome COVID-19 disruption

Blog post by Alistair Taylor

12 Nov 2020

WWE

World Wrestling Entertainment

covid

WWE’s Q3 2020 results provide a fascinating insight into how a live event-focused entertainment business has successfully navigated a global pandemic. In its financials for the quarter , WWE saw a 19%…

Why Take-Two Interactive does not need to adopt games subscriptions yet

Blog post by Karol Severin

10 Nov 2020

take two interactive

games subscriptions

Take-Two Interactive (T2) reported quarterly results, with revenue dipping slightly, but profitability improving. On the call, T2 reiterated scepticism over the future of the games subscription models.…

Why the sports broadcast model is now under threat

Blog post by Alistair Taylor

6 Nov 2020

Sinclair Broadcast Group

Sinclair

sports broadcast

The Sinclair Broadcast Group reported its Q3 2020 results earlier this week, which highlighted the detrimental impact sporting investments had on its balance sheet. A 37% year-on-year (YoY) increase in…

The video streaming shift from sports to news

Blog post by Tim Mulligan

5 Nov 2020

news

Video

streaming

Yesterday the Sinclair Broadcast Group reported its Q3 2020 results . A 37% increase in consolidated revenues was undone by a $4.2 billion impairment on the local sports segment due to the COVID-19 disruption…

Live streaming centre stage for 2021

Blog post by Keith Jopling

2 Nov 2020

live streaming

live music

Live music industry

The longer the pandemic continues, the harder it gets for the live music business (and other cultural sectors built around live performance) to sustain hope of a ‘return to normal’. I hate saying it,…

PS5 and Travis Scott partnership illustrate PlayStation’s/Sony’s cross-entertainment future

Blog post by Karol Severin

29 Oct 2020

ps5

PlayStation5

Travis scott

Over the last year we have written a number of times that Sony’s future is cross-entertainment , while Xbox’s future is cross platform . This stems from their respective strengths and weaknesses. Sony…

Foxtel, diversifying for reach, launches freemium Kayo service

Blog post by Alistair Taylor

28 Oct 2020

foxtel

News Corporation

Kayo

Australian pay-TV organisation Foxtel is launching a free version of its sport-centric streaming service Kayo in 2021. This follows a difficult year for the streaming service that saw its subscriber numbers…

Turning fandom into revenue: Why UGC is the next big revenue maker for the content industries

Blog post by Keith Jopling

28 Oct 2020

Music

Games

Covid-19

In our recent report The Rising Power of UGC , in association with Audible Magic we identified that the music industry could unlock as much as $6 billion in revenues from UGC by 2022. Such an outcome would…

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