MIDiA Blog

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

HomePod Mini: Apple’s pandemic-era product

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Mark Mulligan

15 Oct 2020

Apple’s Tuesday product announcement showcased its 5G iPhones, but also included the launch of the new $99 HomePod Mini. Though it might have looked like a supporting act for the launch, its strategic importance should not be underestimated – especially in the context of how Apple competes with Amazon, the company that is arguably becoming Apple’s most important competitor among the Western Tech Majors (Apple, Alphabet, Amazon, Facebook).

3 min read

Disney puts its best digital foot forward for its 97th birthday

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Tim Mulligan

13 Oct 2020

The 11 months since Disney launched its direct-to-consumer (D2C) service Disney+ have been the most challenging and disruptive of its near century-long history. Founded 97 years ago on Friday (October 16th, 1923), Disney’s longevity is in part due to its embrace of technology and radical reorganisation as key drivers of future success.

3 min read

From blockbuster-breaker to niche premium experience – cinema gets a makeover

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Hanna Kahlert

12 Oct 2020

Cultural trends

Lockdown has been catastrophic for live entertainment, forcing the closure of venues from movie theatres to concert halls to local music stages. This has forced creators and venues alike to adapt their strategies to the new normal, finding any way to access and engage with the audiences they rely on.

4 min read

Netflix provides a masterclass in weaponising TV show fandom with Ratched

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Tim Mulligan

9 Oct 2020

Back in February 2018, Netflix shocked the TV world by poaching showrunner Ryan Murphy away from pay-TV network Fox. Murphy’s $300 million five-year deal was one of the many disruptive fallout consequences of the Fox acquisition by Disney, which are still reverberating around the media world two years later.

3 min read

Spotify is pushing podcasts beyond adolescence

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Keith Jopling

8 Oct 2020

The correct move Spotify has made in podcasts is to recognise that an industry over a decade old is still in its infancy (well, at 16 years since the podcast’s ‘birth’ let’s call it adolescence).

5 min read

Why Rishi Sunak is both wrong and right

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Mark Mulligan

8 Oct 2020

Earlier this week the UK Chancellor of the Exchequer Rishi Sunaksuggested that creatives such as musicians who had seen income dry up during COVID-19 should consider retraining for the new ‘opportunities’ the lockdown economy is generating.

5 min read

Developers versus distributors: The App and Play Stores see challenge on the horizon

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Hanna Kahlert

7 Oct 2020

Six months ago, Apple’s App Store and Google’s Play Store were the unquestioned gateways between app developers and consumer devices. Today, the unshakeable foundations of the fortress walls are, well, shaken.

4 min read

Film’s existential threat

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Tim Mulligan

7 Oct 2020

Cineworld, the world’s second largest cinema operator and the largest UK movie theatre chain, is temporarily closing its UK cinemas as a result of continuing delays in the release of big budget films.

3 min read

GB News: An idea ahead of – or behind, its time?

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Tim Mulligan

2 Oct 2020

The long unwinding of impartial news delivery in the UK continues apace with the imminent launch of GB News – the UK’s answer to Fox News. The Chairman of the new venture is Andrew Neil, who rose to prominence as an editor in Rupert Murdoch’s News International organisation as the editor of The Sunday Times from 1983 to 1994, and then spent a subsequent 25 years at the BBC.

3 min read

German Bundesliga faces 20% decline in value for its international rights

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Alistair Taylor

1 Oct 2020

German business publisher Sponsors has announced the German Football League (DFL) is facing a 20% decline in the total value of its overseas’ broadcast rights for the 2020/21 campaign. This is down from the €250 million ($292 million USD) that Bundesliga International (the league’s international sales operation) generated last year.

3 min read

Independent artist creativity and innovation in the age of COVID-19

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Mark Mulligan

30 Sep 2020

Independent artists

The COVID-19 pandemic has turned the music industry upside down in many ways but among the direct artists community there have also been signs of resilience and creativity in the face of adversity. For these ‘unsigned’ artists, 2020 is both the best of times and the worst of times.

6 min read

Microsoft’s Zenimax acquisition is about the future of Games Pass more than console sales

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Karol Severin

30 Sep 2020

With the acquisition of ZeniMax Media, Microsoft is gaining an important content asset for its portfolio – Bethesda’s games. And while the timing of the announcement certainly won’t make Sony too happy as it is about to launch PS5, the key benefits of this acquisition are tied to the future of Xbox Game Pass, rather than to who will sell more consoles this holiday season.

4 min read

Big tech is on the spot as the lines between commercial and political begin to blur

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Hanna Kahlert

28 Sep 2020

Media and Marketing

Two months ago, on July 30th, the CEOs of Apple, Google, Facebook and Amazon testified before US congress in a hearing largely focusing on the implications of antitrust law in their business operations.

4 min read

What Killing Eve tells us about anticipating future series demand

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Tim Mulligan

25 Sep 2020

One of the biggest challenges for show commissioners and the networks who distribute TV content is the challenge of anticipating future demand. Most of the existing data indicators available are lagging indicators providing info on what has already occurred, be it ratings, streams or social media engagement.

3 min read

So, how can artists and songwriters can get paid?

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Mark Mulligan

25 Sep 2020

COVID-19’s decimation of the live music business coupled with the coming collapse in performance revenues due to closed shops, restaurants, bars and clubs mean that many (though not all) artists and songwriters are left with gaping holes in their incomes.

5 min read

European Professional Club Rugby goes OTT, pressing business over the needs of fans

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Alistair Taylor

23 Sep 2020

European Professional Club Rugby

Last Friday , European Professional Club Rugby (EPCR), the Heineken Champions Cup and the European Rugby Challenge Cup’s governing body announced the launch of its global over-the-top (OTT) streaming service, epcrugby.

5 min read

Oracle and Walmart re-emerge to take on the future of a US TikTok

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Hanna Kahlert

22 Sep 2020

Since the announced US ban of ByteDance and WeChat in August, the future of the widely popular short-form social video app TikTok has been murky and vaguely chaotic. Two weeks ago, Microsoft and Walmart looked to be the partnership to take up the torch.

4 min read

Why Kanye West is the modern-day Prince

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Mark Mulligan

18 Sep 2020

Not ‘prince’ in the Machiavelliansense of the term – though there is an argument for that too – but as in the artist formerly known as. Back in 1992, Prince fought his label Warner Bros to get ownership of his rights and more creative control, struggling to get out of a deal he signed when he was 19 and had since decided was unfair and overly restrictive.

5 min read

Quick Take: PS5 pricing unveiled – an important milestone in its cross-entertainment future

Cover image for Quick Take: PS5 pricing unveiled – an important milestone in its cross-entertainment future

Karol Severin

17 Sep 2020

Sony’s PS5 Showcase event unveiled a number of upcoming titles and pricing for its upcoming console. At $499 and $399 it confirmed expectations. The top range is the same as Xbox Series X, with the PS5 disc-less version being $100 more expensive.

2 min read

Creating the digital home of hockey - SportsPro Live panel

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Alistair Taylor

17 Sep 2020

Yesterday at SportsPro Live, I had the pleasure of moderating a panel discussing the creation of the digital home of hockey with Thierry Weil, International Hockey Federation (FIH)’s CEO and Jean-Luc Jezouin, SVP, Business Development at Nagra .

12 min read

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