Blog: Subscriptions

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

TikTok’s creator subscriptions point to the future of social platforms

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Hanna Kahlert
It’s been a big week for TikTok. On the heels of shutting down its music streaming service , the platform has announced an expansion of its creator subscription program. In addition to existing LIVE Subscriptions, the paid subscription offering for livestreams, TikTok has announced that creators can now develop paid subscriptions for their followers, allowing them to access exclusive content, perks, and communities where they can engage with each other.
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How Apple’s commission is reconfiguring Spotify’s audiobook strategy

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Annie Langston
Spotify’s audiobook rollout has hit a major roadblock. Spotify debuted its service in September as a la carte , where users purchased audiobooks individually. In order to avoid Apple’s 30% commission on in-app purchases for apps listed in its App Store, users were directed to purchase audiobooks online, after which the audiobook would appear in the app.
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