Reports

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Global Music Forecasts 2014 to 2019
The Shift To The Consumption Era

Mark Mulligan

July 2014

Subscriptions

music revenue

Streaming

2013 was the recorded music industry’s 14th successive year of revenue decline. The prolonged death rattle of the CD continues to drag the global market down with it and things just got worse with the...

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The App Superstar Economy
Dissecting the Global App Store Marketplace

Karol Severin

July 2014

US

UK

France

Accelerating smartphone and tablet adoption around the world is supercharging an already buoyant app store economy. A combination of Apple’s tightly integrated ecosystem and Google’s aggressive marketing...

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The Death of the Long Tail
The Superstar Music Economy

Mark Mulligan

July 2014

music sales

music revenue

artists

The 21st century decline in recorded music revenues continues to send shockwaves throughout the music industry and although there are encouraging signs of digital-driven growth, the impact on artists is...

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The Superstar Artist Economy
Artist Income and the Top 1%

Mark Mulligan

July 2014

music revenue

live music

live

Since the advent of piracy artists have been told that they need not worry about declining music sales because their core business is making money from live and merchandise. At a headline level, macro...

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The Digitally Native Music Consumer
A Digital Native Music Behaviour Deep Dive

Mark Mulligan

July 2014

Consumer Behaviour

Streaming

Streaming Music

Natives and Immigrants demarcate the digital world. While Digital Immigrants bear the baggage of their analogue era past, Digital Natives have only ever know ubiquitous connectivity and content availability....

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Decoding the Digital Consumer
An Analysis of the Digital Music Behaviour of UK Consumers

Mark Mulligan

December 2013

Consumer Behaviour

music consumers

Subscriptions

10 years after the launch of the iTunes Store and 5 years after the launch of Spotify, digital music remains a largely niche sector, with the notable exception of YouTube. Despite a decade of contraction...

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