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Next Generation TV Operators Reconsolidation Is A-Coming

Report by Tim Mulligan
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Next Generation TV Operators: Reconsolidation Is A-Coming

20,000 Foot View: Nearly a decade has passed since Netflix launched its subscription video service in 2007, and the intervening nine years have seen an explosion in competing offerings. The result is a disjointed premium video experience for the digital consumer, with content fragmented across multiple siloed competing services. Just as the television set led to the establishment of hardware-specific cable, satellite and fibre pay-TV operators, so the new digital landscape will increasingly turn to one-stop solution providers that are able to aggregate and simplify the online video consumption experience.

Key Findings:

  • The great            unbundling promise has ended up            into a disjointed user experience¬†
  • There are            three broad categories of mobile            apps for TV content: SVOD            authenticated channel apps, video apps
  • There were            US video subscribers in June            compared to            million authenticated app           
  • Netflix, Amazon            Hulu account for            of all            video subscribers
  • It would                       a month to subscribe to            of the video services necessary            watch the            most pirated TV           
  •            is thus a real danger to premium services because of the siloing of premium content on competing SVOD services
  • Video app            creates a case for a            aggregation platform that can both            the defects in the market            counter the appeal of piracy
  • The most            candidates to fill this role            the big four technology companies:            Amazon Apple, and Facebook (or           
  • Comparatively low            for SVOD means that only            tech partners can bring scalable            to make a viable business            to pay-TV
  • Not only            the shape of operators change,            the distinction between network and            will become progressively blurred

Companies Mentioned: Netflix, Amazon, Hulu, Fox Networks, HBO, YouTube, Google, Facebook, Snapchat, Verizon

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