Tsion Tadesse

MIDiA Research Presents Results from First-Ever Songwriter Survey

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Tsion Tadesse
67% of songwriters name “lack of meaningful streaming income” as their biggest challenge, and it remains the top obstacle regardless of income level and career stage, according to the latest study by MIDiA Research LONDON, 31 July 2024 – Songwriters, although often referred to as the backbone of the music industry, have historically been under-recognised, under-appreciated, and underpaid.
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New MIDiA Research Study Unveils Strategies for Maximising Video IP Fandom

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Tsion Tadesse
London, 6th February 2024 - Understanding fandom dynamics has become increasingly crucial in a landscape inundated with entertainment options. MIDiA's latest study, ‘Optimising the monetisation opportunities for TV and film fandom in the TV-streaming era’ , analysing Q3 2023 brand tracker data, offers a comprehensive exploration of the intersections between TV, film, music, and games fandoms.
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