Blog: Online video - Page 2

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

TV advertising vs. lockdown hiatus: Welcome to the Super Bowl LV

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Tim Mulligan

2 Feb 2021

This coming Sunday will see the most financially important domestic sports event on the planet take place when the Super Bowl LV is hosted in the Florida city of Tampa. The Raymond James Stadium will see defending champions Kansas City Chiefs taking on the Tampa Bay Buccaneers (which is the first time in history a team will play a Super Bowl hosted in their own stadium) in the culmination of the American Football season.

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Why FuboTV is going big on Sports Betting

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Tim Mulligan

25 Jan 2021

On January 12th, the six year old US-based subscription streaming service FuboTV announced that it was acquiring sports betting and gaming specialist Vigtory. This followed on from company announcements made at the end of last year about the importance of sports betting becoming a significant new revenue stream for the company.

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Why TikTok’s regulatory countdown has been extended yet again

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Tim Mulligan

20 Nov 2020

One of the many knock-on effects of this month’s US Presidential election has been the temporary reprieve granted to social video app TikTok. The app is owned and operated by ByteDance, the Beijing-based Chinese tech company which has been propelled into the ranks of the leading tech majors following the global breakout success of its super-short-form video service which reached the milestone of two billion app downloads last month.

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Oracle and Walmart re-emerge to take on the future of a US TikTok

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Hanna Kahlert

22 Sep 2020

Since the announced US ban of ByteDance and WeChat in August, the future of the widely popular short-form social video app TikTok has been murky and vaguely chaotic. Two weeks ago, Microsoft and Walmart looked to be the partnership to take up the torch.

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Mulan – a tale of international compromise leaving no one satisfied

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Tim Mulligan

14 Sep 2020

A year unlike any other continues to throw curveballs at media companies with strong digital and international footprints. The live-action remake of the popular 90’s Disney animation Mulan has been 10 years in the making.

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Is HBO Max about to disrupt Netflix domestically with relevant scripted drama?

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Tim Mulligan

3 Sep 2020

Streaming video

When Warner Media executives commissioned the retro gothic horror original Lovecraft Country for its new flagship streaming service HBO Max, they could not have imagined just how on message the show would prove to be.

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To be Silent is to be Complicit – On Which Side of History Will the NFL be Remembered?

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Alistair Taylor

3 Jun 2020

Blacklivesmatter

blackouttuesday

Yesterday, social media went silent as it observed #BlackOutTuesday . Following George Floyd’s killing by a Minneapolis police officer, athletes and teams have all spoken up in solidarity, demanding justice and change for a system that disproportionately impacts the black population in the United States.

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Move Over Mickey, The NBA is Set to Become Disney World’s Star Attraction

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Alistair Taylor

27 May 2020

Australian Rules Football

COVID-19 forced sports leagues to think outside the box for restarting live sports. The UFC wanted to rent a private island , the NRL to ferry players to and from games, and the WWE performed to empty arenas .

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Bundesliga Offers Reality Check for What to Expect of Sport Post-COVID-19

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Alistair Taylor

21 May 2020

Football (via the Bundesliga) finally returned to screens last weekend, not only serving starved sports fans with content during lockdown, but more importantly demonstrated what we can expect live football to look like in the coming months.

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The Last Dance – ESPN Raining Threes

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Alistair Taylor

18 May 2020

With the pandemic-enforced postponement of live sports creating an entertainment void for sports fans, US broadcaster ESPN played its trump card to capitalise on the thirst for stimulating content during lockdown.

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Collapsing Maul: Sport Facing Global Rights Re-valuations

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Alistair Taylor

4 May 2020

broadcast rights

The English Gallagher Premiership Rugby provides another case study that demonstrates just how significant COVID-19’s impact on rights holders is likely to be moving forward, as it faces a substantial drop in the value of its broadcast rights.

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The Battle Down Under

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Alistair Taylor

23 Apr 2020

#playerstogether

additive services

With COVID-19 exposing the vulnerability of pureplay sport streaming services , the importance of building out a robust and downturn-proof offering is fundamental to the viability of these currently additive services.

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Play for the World – EA Aims to Fill Void via FIFA Stay and Play Cup

Alistair Taylor

16 Apr 2020

In 2003, FIFA updated its primary logo to include the words ‘For the Game. For the World.’ Fast forward 17 years and governments around the world are instructing their citizens to stay inside. Now it is almost as if Nike consulted FIFA on its latest marketing campaign ‘Play Inside, Play for the World’, imploring enamored fans to play for the 7.

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Self-Isolation: DAZN Concedes to COVID-19

Alistair Taylor

6 Apr 2020

additive services

all-encompassing offering

Sports streaming insurgent DAZN has announced last week it plans to inform rights holders of its intent to defer its payments of rights fees for any content not yet delivered (i.e. postponed / cancelled games) during this pandemic-enforced freeze on live sports.

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The Show Must Go On – NFL Throws Screen Pass at COVID-19 with NFL Draft

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Alistair Taylor

2 Apr 2020

The NFL’s commissioner Roger Goodell announced to all 32 teams in a memo on March 26th that the NFL draft will go ahead as scheduled from the 23 rd to 25 th of April, despite growing pressures resulting from COVID-19 to postpone the event.

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Olympics Postponement: The Sports Media Landscape of COVID-19

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Alistair Taylor

26 Mar 2020

Advertising Revenue

The global COVID-19 pandemic is increasing pressure on the viability of emerging and legacy media business models, and is already having an unprecedented impact on the sports industry. An unprecedented swathe of cancelled sports events has left rights holders unable to monetise their existing broadcasting of rights within tightly-scheduled windows.

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Six Nations Behind a Paywall: Can Rugby Afford to Bench Free-To-Air?

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Alistair Taylor

6 Mar 2020

consumption habits

Six Nations organisers are reportedly considering awarding the exclusive distribution rights for its annual competition to pay-TV operator Sky, in an unprecedented £300 ($384) million deal. Organisers have said they ‘would not rule anything out’ as the Rugby Paper reported the championship would go behind a paywall on Sky .

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Tale of the Tape: UFC or Bundle Driving ESPN+ Adoption?

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Alistair Taylor

11 Feb 2020

Walt Disney’s pureplay sports streaming service ESPN+, which launched back in April 2018, has surpassed 7.6 million paid subscribers, Disney’s chief executive Bog Iger reported during last week’s earnings call .

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Peacock Goes for Gold

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Alistair Taylor

23 Jan 2020

On the 16 th of January , Comcast (owner of NBCUniversal) unveiled further details of its direct to consumer (D2C) proposition, Peacock. Peacock is set to debut on the 15 th of April exclusively for Comcast’s Xfinity X1 and Flex customers, before being rolled out nationally across the US on July 15 th .

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‘If You Ain’t First, You’re Last’: Revenue-Over-Reach Argument Not Refuted for F1

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Alistair Taylor

9 Jan 2020

audience viewership

2019 audience figures for Formula One (F1) provide the latest example of a rights holder opting for short-term revenue optimisation over long-term strategic growth, to the detriment of its viewing audience.

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