Blog: Online video - Page 4

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

New Ofcom Rule Could Revive VAS Services

Amanda Stears

10 Jul 2019

Since 28 June UK consumers have been able to switch network providers through a single text message, while still retaining their existing mobile number. According to UK communications regulator Ofcom, a third of mobile customers find the process of switching to another provider cumbersome.

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Is Pay-TV killing off Niche Sports?

Cover image for Is Pay-TV killing off Niche Sports?

Alistair Taylor

4 Jul 2019

With both the ICC Cricket World Cup and FIFA Women’s World Cup approaching their climaxes, the stark difference in audience engagement raises the question, is pay-TV killing off niche sports? Deciding the medium through which to distribute live sports has never been more crucial.

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HBO, Game of Thrones and the Warner Media D2C Dilemma

Cover image for HBO, Game of Thrones and the Warner Media D2C Dilemma

Tim Mulligan

26 Jun 2019

Game of Thrones

May 2019 saw the controversial final episode of HBO’s flagship scripted drama series, Game of Thrones. With the final season alone taking up an estimated quarter of HBO’s entire original content budget, Warner Media’s premium TV network invested heavily in transforming a niche TV show into the flagship title for the whole network.

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Why the UFC Wants to Replicate the Yao Ming effect

Alistair Taylor

25 Jun 2019

audience culture

The NBA is the third highest grossing league globally, generating $7.4 billion in 2017, behind domestic rivals MLB and NFL. Whereas the MLB and NFL have largely struggled to entice a truly global following, the NBA have become synonymous with Chinese sports fans, and offers a template for the Ultimate Fighting Championship (UFC) to grow its international fanbase.

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Is Cricket the New ‘Greatest Show on Turf’?

Alistair Taylor

19 Jun 2019

21st Century Fox

addressable audience

Even before the St. Louis (now LA) Rams were setting records in the NFL during the 1999-2001 seasons, earning the nickname ‘The Greatest Show on Turf’, the Super Bowl was viewed as an unrivalled opportunity to advertise brands, products, and movie trailers to the masses that tune in (or increasingly stream) to watch the showpiece for the world’s most valuable league .

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Battle of the Docuseries: Who Mirrored Who?

Cover image for Battle of the Docuseries: Who Mirrored Who?

Alistair Taylor

13 Jun 2019

addressable audience

Leeds United are set to become the latest soccer club to feature in an original documentary series, with tech major Amazon securing a deal for a behind-the-scenes look at Argentinian manager Marcelo Bielsa’s dramatic first season in charge of the English Championship side, according to the Daily Mail .

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Heavyweight Battle for Premium Sporting Rights Dependent on Three Factors

Cover image for Heavyweight Battle for Premium Sporting Rights Dependent on Three Factors

Alistair Taylor

3 Jun 2019

broadcast rights

The sports rights landscape has changed fundamentally with the emergence of streaming subscription video on demand (SVOD) services. Digital and broadcast rights used to be separate deals entirely, but now the lines are blurred, and competition is heating up for exclusive coverage of the most sought-after sporting rights.

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Sports SVOD Services: The Underdogs’ Game

Hanna Kahlert

29 May 2019

addressable audience

carriage partnerships

Cord cutting and “the attention economy” are the landscaping trends reshaping everything video in 2019, and sports television – despite its reliably existent fanbase – is no exception. New sports proposition streaming video on demand (SVOD) entrants face hefty competition on all sides, from regionally established SVOD services with more varied offerings to tech majors waiting in the wings to buy up the biggest rights before moving onto the scene.

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Television Performance Measurement Is Falling Short

Hanna Kahlert

20 May 2019

Chart Of The Week

Data Point Of The Day

When the television first entered homes around the world, it was a safe assumption that if it was on it was the centre of attention in a room. Whatever was broadcast to the screen for that evening would be closely regarded with well-deserved awe.

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DAZN Financials Highlight Difficulty in Changing Sports Viewing for Fans

Cover image for DAZN Financials Highlight Difficulty in Changing Sports Viewing for Fans

Alistair Taylor

14 May 2019

acquisition target

consumer acquisition

DAZN, the sports-centric streaming service which made headlines in 2018 with several high-profile rights acquisitions , and according to documents seen by SportsPro Media , has managed to dramatically reduce its debt burden by 93% in the year up to 2018.

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Disney’s Latest Earnings Are Buoyed by Growth in Their Theme Park and Direct-to-Consumer Revenues

Alistair Taylor

10 May 2019

21st Century Fox

additive service

On Wednesday night the Walt Disney Company reported quarterly earnings for its second fiscal quarter ending March 31st 2019, beating analyst estimates with a 3% increase in year-on-year (YoY) quarterly revenue.

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Walmart the Video Innovator?

Tim Mulligan

1 May 2019

This week in New York Walmart is holding a presentation for leading ad agencies. The world’s largest retailer will pitch the advertising opportunities around a combination of original shows and new tech on its streaming service Vudu, which potentially could provide it with a domestic edge in the rapidly evolving ad-supported video on demand (AVOD) space.

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US Cord Cutting Full-Year 2018: Transition Uptake

Cover image for US Cord Cutting Full-Year 2018: Transition Uptake

Hanna Kahlert

30 Apr 2019

This article is derived from MIDiA’s US Cord Cutting Full Year 2018 report. Cord cutting is now an established part of the US pay-TV landscape, illustrating the impact of streaming video on demand (SVOD) and changing consumer habits globally.

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Opportunistic K+ Swoops to Acquire Premier League Rights for Vietnam

Cover image for Opportunistic K+ Swoops to Acquire Premier League Rights for Vietnam

Alistair Taylor

23 Apr 2019

Canal Plus Group

carriage partnerships

d-day for sporting rights

K+, the joint venture between VTV and Canal+, has acquired exclusive rights in Vietnam for the English Premier League (EPL). The three-season deal starting this August spans the 2019/20 – 2021/22 seasons.

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Can Disney do a Hulu?

Alistair Taylor

12 Apr 2019

21st Century Fox

Disney finally unveiled to investors during a presentation yesterday its much anticipated direct-to-consumer (DTC) streaming service Disney+, announcing a November 12 th 2019 launch . Disney+ will be an ad-free subscription launching in the US at $6.

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Fox News to ‘New Fox’: What is Left After Disney Deal

Cover image for Fox News to ‘New Fox’: What is Left After Disney Deal

Alistair Taylor

1 Apr 2019

On the 20th March 2019 , The Walt Disney Company’s acquisition of Rupert Murdoch’s 21 st Century Fox became official. What did Disney acquire? The $71.3 billion merger significantly strengthens Disney’s value proposition as a service, solidifying its position as the world’s largest media conglomerate.

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Mediapro Offers Eleven Sports a UK Lifeline!

Alistair Taylor

21 Mar 2019

ad-supported model

carriage partnerships

Streaming service Eleven Sports will now have to table a new offer to maintain its UK La Liga rights, as Mediapro (the agency selling La Liga’s international rights) decides to return La Liga to the UK media rights tender market ahead of the 2019/2022 season.

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Advertising Week Europe: Measuring Success Needs an Overhaul – Lessons From OTT

Georgia Meyer

21 Mar 2019

Advertising Week

Advertising Week Europe

Advertising Week Europe has – unsurprisingly – been brimming with discussions about OTT, programmatic and measurement. What is perhaps more surprising is the fact that OTT advertising is still framed as a new space that has not reached its full potential because it lacks the reach of linear channels.

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Why Did Facebook’s EPL Rights Deal Collapse?

Cover image for Why Did Facebook’s EPL Rights Deal Collapse?

Alistair Taylor

15 Mar 2019

The English Premier League (EPL) is now back on the market with its rights for Thailand, Laos, Cambodia and Vietnam following its deal with Facebook collapsing. Back in July 2018 , the social media giant acquired the exclusive rights to stream 380 EPL matches in the Asian territories for $265 million over three seasons, outbidding traditional networks BeIN Sports and Fox Sports Asia in the process.

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Apple Gets Ready for Showtime

Tim Mulligan

15 Mar 2019

Streaming video

Apple fans this week have been speculating about the March 25 th event which the tech major has announced it will be holding at its Cupertino, California headquarters. The tagline for the event is “It’s showtime”, and Apple has been dropping big hints that it will make a significant announcement about its forthcoming video service.

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