Online video blog by MIDiA Research

Blog: Online video

Why Did Facebook’s EPL Rights Deal Collapse?

Blog post by Alistair Taylor

15 Mar 2019

The English Premier League (EPL) is now back on the market with its rights for Thailand, Laos, Cambodia and Vietnam following its deal with Facebook collapsing. Back in July 2018 , the social media giant…

Apple Gets Ready for Showtime

Blog post by Tim Mulligan

15 Mar 2019

Apple video

Online video

streaming video

Apple fans this week have been speculating about the March 25 th event which the tech major has announced it will be holding at its Cupertino, California headquarters. The tagline for the event…

Here’s How Spotify Can Fix Its Songwriter Woes (Hint: It’s All About Pricing)

Blog post by Mark Mulligan

11 Mar 2019

music publishers

netflix

Songwriter royalties have always been a pain point for streaming, especially in the US where statutory rates determine much of how songwriters get paid. The current debate over Spotify, Amazon, Pandora…

Can the NBA Capture the ‘Cord-Nevers’?

Blog post by Alistair Taylor

8 Mar 2019

audience engagement

cable providers

Clippers CourtVision

NBA commissioner Adam Silver, speaking at the MIT Sloan Sports Analytics conference in Boston last week, explained his vision of the league’s games, which will look “dramatically different” in five…

Netflix Finally Brings Home the Oscars And Leaves Hollywood Wondering What Next?

Blog post by Tim Mulligan

25 Feb 2019

film industry

Films

Hollywood

Last night at the Oscars Netflix finally won its first Academy Award, and then a second one, and then a third one. Like London buses, Netflix had spent a long time waiting and then suddenly three came…

Fail Fast, Fail Early – Can Eleven’s UK Struggle Aid Future Growth?

Blog post by Alistair Taylor

21 Feb 2019

Allsvenskan

altice

Amazon Fire Stick

Eleven Sports announced last week it had successfully agreed long-term distribution agreements with all four TV operators in Portugal – Altice, NOS, Nowo and Vodafone. Achieving this agreement puts Eleven…

Will An EPL Streaming Service Devalue Domestic Rights?

Blog post by Alistair Taylor

15 Feb 2019

addressable audience

BT Sport

Following the English Premier League (EPL) announcing in November its plans to launch its own streaming service for the next rights cycle (2022-2025), the Sunday Times reported that the EPL is coming close…

Another Week, Another Direct-To-Consumer Service Comes To Market

Blog post by Tim Mulligan

13 Feb 2019

direct-to-consumer

Epix Now

Online video

On Sunday (February 10), movie catalogue specialist Epix announced the launch of its first direct-to-consumer service Epix Now . Access to Epix’s programming was previously only available through its…

ESPN+ leverages UFC appeal to double subscriber base to 2 million in five months

Blog post by Alistair Taylor

8 Feb 2019

BAMTech

combat sports

direct-to-consumer

Disney announced in its Q1 earnings call on Tuesday that its sports-centric streaming service ESPN+ had surpassed two million subscribers, doubling its subscriber base in less than five months. Launched…

Eleven Sports Loses Serie A Rights As Partnership With IMG Ends

Blog post by Alistair Taylor

1 Feb 2019

Allsvenskan

audience acquisition

Bundesliga

Eleven Sports, the fledgling sports-centric streaming service has lost the UK and Irish rights for Serie A and Eredivisie, following a strategic decision to ‘amicably’ end its partnership with international…

Hulu Takes Aim At Netflix

Blog post by Tim Mulligan

25 Jan 2019

hulu

netflix

Online video

From February 26 th , Hulu, currently the number three subscription video on demand (SVOD) service in the US, will reduce its ad-supported offering from $7.99 to $5.99. This comes one week after Netflix…

UFC’s Debut on ESPN+ Draws In Record Subs

Blog post by Alistair Taylor

24 Jan 2019

Bellator

DAZN

The Ultimate Fighting Championship (UFC) debuted on ESPN+ this past weekend, featuring the highly touted championship fight, which saw Henry Cejudo knockout current Bantamweight champion TJ Dillashaw in…

DAZN Stepping Up Its Domestic Rights Offering – Insurgent come Enforcer?

Blog post by Alistair Taylor

17 Jan 2019

Bundesliga

D-Day

DAZN

Having grown its portfolio for premium international and domestic sporting rights, DAZN is now starting to graduate from a disruptor into an established part of the landscape. Emphasised by its latest…

Amazon Dives Into Ad-Supported Video With IMDB Freedive

Blog post by Tim Mulligan

16 Jan 2019

IMDB

IMDb Freedive

Online video

Last week’s US launch of IMDB Freedive marks Amazon’s long anticipated move into ad-supported Video on Demand (AVOD). IMDB is the long-standing Amazon subsidiary which operates as a film data base…

Why 2021 Could Kill TV, Save Apple and Mark the End of Ads in Broadcast Sports

Blog post by Georgia Meyer

9 Jan 2019

21st century fox

apple earnings

beats

2021–22 are the years when the world’s most expensive premium domestic sports rights come up for renewal. In the US the NFL, MLB and NHL broadcast rights will all be up for tender, whilst in the UK…

Will ‘Pause Ads’ Flourish or Fail?

Blog post by Georgia Meyer

3 Jan 2019

hulu

Online video

Pause Ads

AT&T and Hulu have announced a trial for a new ‘pause’ ad format, whereby ads are placed on screens the moment a user literally presses ‘pause’ on content. As consumers become more adept at avoiding…

Why T-Mobile Has Pressed The Pause Button On Its Video Disruption Plans

Blog post by Tim Mulligan

21 Dec 2018

Mobile content

Online video

post-net neutrality

This week it was revealed that the US’s third-largest Telco carrier, T-Mobile, was delaying the launch of its much vaunted video service into 2019. This comes after the attention-grabbing company…

Knockout Blow For Eleven Sports?

Blog post by Alistair Taylor

13 Dec 2018

additive service

Audience behaviour

BBC

Eleven Sports, the insurgent subscription video on demand (SVOD) service, is considering closing its operations in the UK and Ireland after failing to secure distribution via traditional TV operators.…

Superstars and Specialist Services: Will OTRO Bring Value to Fans, Footballers and their Financiers?

Blog post by Georgia Meyer

7 Dec 2018

digital content

Mobile content

niche audiences

As debates on the sustainability of various digital content business models continue to play out live, OTRO, a new entrant to the market offers an opportunity to marry competing points of view. OTRO: the…

Sport1 To Drop US-centric Channel in Favour of Esports

Blog post by Alistair Taylor

5 Dec 2018

addressable audience

audience demographics

broadcaster

German broadcaster Sport1 is replacing its US sport focused channel for the very first German-speaking esports channel. Sport1 announced last week that the channel dubbed eSports1 will launch in Germany,…

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