MIDiA Blog - Page 90

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

As Comcast Outbids 21st Century Fox, Sky Becomes Kingmaker for Traditional Media

Zach Fuller

12 Jul 2018

Media and Marketing

It is THE blockbuster of the summer. A love triangle of fear, greed and jealousy played against the backdrop of generational successions and the previous masters of the universe competing for limited resources...

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Ego and Digital Disruption Drive S4 Capital and 21st Century Fox To Shore Up for the Future

Tim Mulligan

11 Jul 2018

21st Century Fox

Today’s increased bid by 21 st Century Fox for the 60.5% of Sky which it does not currently own comes the day after media company S4 Capital successfully won the bidding war for Dutch creative agency...

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Audio Advertising: The New Critical Interface to Reach Premium Consumers

Georgia Meyer

11 Jul 2018

A key way MIDiA Research defines premium consumers is the extent to which they fall into the early adopter and early follower consumer categories. An early adopter is characterised by a propensity to be...

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Facebook deal with the English Premier League concerns traditional broadcasters

Alistair Taylor

10 Jul 2018

Facebook, the latest tech major to get involved with sports streaming, last week agreed its first ever rights deal with the English Premier league (EPL). This deal signified another step towards the transition...

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From Ownership to Access

Cover image for From Ownership to Access

Mark Mulligan

10 Jul 2018

innovation disruption

Last Wednesday we held the third MIDiA Quarterly forum, exploring the shift from ownership to access across different media industries. In addition to MIDiA analyst presentations we had panellists from...

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Streaming and the News Cycle: The Posthumous Success of XXXTentacion

Zach Fuller

9 Jul 2018

blackboard jungle

childish gambino. this is america

Three weeks after his death and XXXTentacion remains a strong presence within the higher echelonsof the Billboard chart in the US. The late Florida rapper is far from the first artist to enjoy posthumous...

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How Tencent is Successfully Monetising a Messaging App Ecosystem

Alistair Taylor

6 Jul 2018

digital content

Chinese tech giant Tencent, the company that 12 months ago you probably were not paying attention to, is now the second largest messaging app ecosystem globally, behind Facebook. Tencent is the only company...

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Subscriptions put premium consumers as well as premium content behind paywalls

Cover image for Subscriptions put premium consumers as well as premium content behind paywalls

Georgia Meyer

5 Jul 2018

There are now 436 million paying subscribers across five of the largest distributors of digital music and video content globally (Spotify, Apple Music, Netflix, Amazon Prime, Tencent). This has very different...

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Where Verizon went wrong with go90

Tim Mulligan

3 Jul 2018

Last week Verizon, the US’s second largest telco provider with 116 million wireless subscribers, announced the closure of its pioneering mobile-first video streaming service which launched in 2015. Go90...

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The Outlook for Music Catalogue: Streaming Changes Everything

Cover image for The Outlook for Music Catalogue: Streaming Changes Everything

Mark Mulligan

29 Jun 2018

catalogue valuations

Friday’s news that catalogue acquisition business Hipgnosis Songs Fund is set to float on the London Stock Exchange, having already raised around $260 million, reflects a booming market for music catalogues....

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What Can Marketers Do Post-GDPR?

Georgia Meyer

27 Jun 2018

What Can Marketers Do Post-GDPR? There was a predictable reduced presence at this year’s Cannes Lions International Festival of Creativity held under the shadow of GDPR legislation coming into effect...

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Beggars Group, Sky, The Economist, Plus more Speakers at the Access vs Ownership Industry Event

Cover image for Beggars Group, Sky, The Economist, Plus more Speakers at the Access vs Ownership Industry Event

Dara Jegede

26 Jun 2018

Music Subscriptions

MIDiA is back with another exclusive industry event, bringing together experts, decision makers, innovators and entrepreneurs from all across the digital entertainment spectrum. This event will explore...

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IGTV and How To Make Video Work in The Messaging App Ecosystem

Tim Mulligan

26 Jun 2018

The rise of the messaging app ecosystem over the previous seven years has created a profound challenge for premium video production companies. There are tight creative limitations that come with creating...

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Corporate Mergers and the Battle for Fandom

Zach Fuller

22 Jun 2018

corporate mergers

Back in 1999, the Cluetrain Manifesto appeared across the nascent web as a predictive gospel of what this new technology meant for commerce. Still revered among software entrepreneurs, the ebook outlined...

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Access To Ownership: MIDiA’s Free to Attend Event

Cover image for Access To Ownership: MIDiA’s Free to Attend Event

Mark Mulligan

22 Jun 2018

For readers based in the UK, MIDiA Research will be hosting its third quarterly event on July 4th at The Ministry in London. The event is free to attend and we will be examining best practices for premium...

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Could Article 13 Kill Off Music on YouTube?

Cover image for Could Article 13 Kill Off Music on YouTube?

Mark Mulligan

21 Jun 2018

European parliament

It was a day of two halves for YouTube. On one side a big press release went out championing a host of impressive new stats – including hitting 1.9 billion logged in users, following an official launch...

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Shoppable Stories: Competition Between Instagram and Snapchat Intensifies

Georgia Meyer

20 Jun 2018

Pressure to demonstrate the commercial viability of social media platforms, particularly for those sites not already owned by major media players, is intensifying. This is all the more resonant in an age...

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Is This The Last Broadcast TV World Cup?

Cover image for Is This The Last Broadcast TV World Cup?

Tim Mulligan

19 Jun 2018

English Premier League

The football World Cup – historically the world’s biggest international sporting event by viewership, kicked off last Thursday (14 June) in Moscow, with host nation Russia dispatching Saudi Arabia...

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Why Sony Can (And Should) Play The Walled Garden Game

Karol Severin

15 Jun 2018

The majority of the gaming industry is pro cross-platform gaming and truly sees it as the natural evolution of the industry. Sony, however, is retaining the walled garden model as manifested by the recent...

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What’s in a Log-In? Social Platform Wars 2018

Zach Fuller

15 Jun 2018

Snap Inc has launched an alternative to the ubiquitous ‘log-in with Facebook’ offer, which commands the paucity of visual real estate available on app screens. This follows Snap’s recent announcement...

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