Facebook blog by MIDiA Research

Blog: Facebook

Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

Quick Take: Facebook’s Renewed VR Push

Blog post by Zach Fuller

13 Oct 2017

Facebook is back in the VR game. With the $199 headset announced this week, Mark Zuckerberg has renewed his desire to bring one billion people into Virtual Reality. Such a statement is at odds with the...

Spotify, Netflix And Instagram Make Gains In Q2 2017

Cover image for Spotify, Netflix And Instagram Make Gains In Q2 2017

Blog post by Mark Mulligan

19 Sep 2017

candy crush saga

Since Q4 2016 MIDiA Research has been fielding a quarterly tracker survey across the US, UK, Canada and Australia to build a proprietary dataset that provides a unique insight into how digital consumer...

Why Facebook Is Getting Serious About Delivering Sports Video To The Next Billion Digital Users

Blog post by Tim Mulligan

6 Sep 2017

On Monday, September 4th, the Indian Premier League (IPL) held its media rights tender process for the rights to stream Indian Cricket matches for five years from 2018 to 2022. A total of 24 companies...

Quick Take: Why Amazon and Microsoft Are Joining Forces on Voice

Blog post by Zach Fuller

1 Sep 2017

Amazon and Microsoft have announced they will be collaborating around the Echo by allowing Microsoft’s Cortana service to be accessed through the voice control device. Whilst the move is not a direct...

If Amazon Swallows Retail, Could Facebook Do the Same with Media?

Blog post by Zach Fuller

25 Aug 2017

amazon advertising

amazon media group

Former President and CEO of Netscape James L. Barksdale once said he knew of two ways to make money, ‘Bundling and Unbundling’. Whilst much of the focus has been on the unbundling factor of media,...

Quick Take: Snap Inc’s Q2 Earnings

Blog post by Zach Fuller

11 Aug 2017

After much anticipation, Snap Inc has released its Q2 earnings outlining the company’s progress in the past three months. Of course, much of the attention has focused on missing growth and revenue targets,...

Quick Take: An Echo Sales Spike on Prime Day Is Another Win For Amazon’s Burgeoning Service Business

Blog post by Zach Fuller

14 Jul 2017

Amazon Echo Dot

Amazon Prime Video

Amazon Echo revenues have until now remained relativelysmall. With the device still available in just three markets (US, UK and Germany), its main victories have been in its cultural impact, as well as...

Why LaVar Ball Has Chosen Facebook For His Family Reality TV Series

Blog post by Tim Mulligan

7 Jul 2017

Facebook has commissioned LaVar Ball for a docu-series, which revolves around his basketball superstar sons - Lonzo, Liangelo, LaMelo and their fast-rising careers in the second most widely viewed sport...

Facebook Gets Further Into Premium Sports Content

Blog post by Tim Mulligan

30 Jun 2017

The UEFA Champions League is coming to Facebook for the 2017-2018 season. Facebook is partnering with Fox Sports to live stream next season’s games starting in September, via the TV network’s Facebook...

Facebook Gatecrashes VidCon

Blog post by Tim Mulligan

21 Jun 2017

Today sees the start of VidCon 2017, an annual event that is synonymous with the YouTubers who have used the world’s largest video platforms to create social talent- driven media businesses unique to...

Why the Voice Control Landscape Will Be So Competitive

Cover image for Why the Voice Control Landscape Will Be So Competitive

Blog post by Zach Fuller

26 May 2017

Withthe success of Prime and the Echo, Amazon at present is experiencing the same halo effect that graced Microsoft in the 90s and Apple in the 00s. Withtheir finger on the pulse of everything from entertainment...

The Internet’s Adolescence: The Real World Catches Up Eventually

Blog post by Mark Mulligan

19 May 2017

I started my career as an internet analyst back in the period of the dot-com bubble. They were heady days in which anything seemed possible. The world was changing in unprecedented ways and the possibilities...

New Report: Snap Inc Q1 2017 - Declining User Growth Exacerbates Rising Costs

Blog post by Zach Fuller

12 May 2017

Daily Active users

Following the release of its first earnings call since its IPO in March, Snapchat creator Snap Inc has seen its stock price drop 28% to its lowest price since going public. The development increasingly...

Why Facebook Is Getting Into TV

Blog post by Tim Mulligan

10 May 2017

Last week there was a lot of coverage around the 51% increase in year on year ad revenue and the additional 80 million monthly active users added to Facebook in Q1 2017. However last week also saw the...

Amazon Double Down on Voice Control by Announcing Echo Show

Blog post by Zach Fuller

9 May 2017

Amazon is doubling down on Echo’s success (60% growth rate since November 2016) by just announcing the Echo Show. A visual iteration on the Echo, the device is priced at $229.99 and will initially only...

Quick Take: Snapchat Opens Up To Brands

Blog post by Zach Fuller

5 May 2017

campaign management

Having incurred considerable audience loss to Instagram since the Facebook owned platform began copying several of the image-based messaging apps most popular features, Snapchat is fighting back with its...

Can Twitter Successfully Transition Into A Live Streaming Destination?

Blog post by Tim Mulligan

4 May 2017

At yesterday’s first ever Digital Content NewFronts, struggling social media platform Twitter made a bold play for relevance in the video-centric world of digital content. With much fanfare, Twitter...

Apple Just Put Another Nail In Snapchat’s Proverbial Coffin

Blog post by Karol Severin

22 Mar 2017

Yesterday Apple announced it will launch Clips in April, a video-making app that allows users to capture photos and videos, combine multiple videos and include a variety of features like Filters, Overlays,...

Snap Inc. As An AR Company

Blog post by Zach Fuller

17 Mar 2017

augmented reality

Whilst those uneasy by the company's IPO may feel vindicated by the stock’s falling price, it may not be wise to completely write-off Snap Inc. just yet. Snap Inc. is ‘a camera company’. If we momentarily...

Facebook’s ‘Disputed News’ Shows Intent But Does Not Solve The Fake News Problem

Blog post by Karol Severin

7 Mar 2017

Last week Facebook started to roll out a feature which allows users to flag content as ‘disputed’, in a bid to mitigate the circulation of fake news on the site. Stories flagged by users will then...

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