Daily active gamers blog by MIDiA Research

Blog: Daily active gamers

Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

Daily Active Gamers: Diversity Is The Name Of The Game

Blog post by Karol Severin

22 Jun 2017

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Daily active gamers

Daily Active users

The Daily Active User (DAU) is a common engagement metric, often used in gauging companies’ performance and value. In gaming, DAUs vary markedly across mobile, PC, console and social. The differences...