MIDiA Blog - Page 90

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

YouTube Fights to Retain Social Talent from Social Video Disruptor IGTV

Tim Mulligan

24 Jul 2018

Yesterday news broke about Alphabet-owned YouTube offering lucrative contracts to its top social talent, to ensure that they post their videos first on the video platform. The driving force behind these six-figure loyalty payments is the looming threat of social video disruptor IGTV (Instagram TV).

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Facebook Looks to Snapchat For Best Practice in the Battle For AR Supremacy

Georgia Meyer

20 Jul 2018

Facebook has once again co-opted an innovative social media product development from Snap – the parent company of Snapchat. Firstly, it incorporated Snapchat’s uniquely differentiated stories functionality, including their ephemeral disappearing quality, bringing this feature to Instagram.

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Can Eleven Sports Disrupt the UK Sports Video Landscape?

Alistair Taylor

19 Jul 2018

Eleven Sports is a global sports content provider intent on global expansion. Already established in Belgium, Italy, Luxembourg, Poland, Singapore, Taiwan and the US. Eleven is systematically acquiring new rights to increase its value proposition before launching local channels into new target markets.

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How The Telegraph Media Group Is Approaching Digital Disruption

Zach Fuller

19 Jul 2018

Media and Marketing

At a surface level, the Telegraph Media Group’s earnings review a few weeks back had all the features of print news’ annual reports since the digital disruption began. Revenue for the Telegraph Media Groupfell by £17.

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What Netflix’s Missing $9 Billion Tells Us About Spotify’s Business Model

Mark Mulligan

18 Jul 2018

Media and Marketing

On Monday (July 16th), Netflix’s quarterly earnings missed targets, resulting in$9.1 billion being wiped off its market capitalisation due to twitchy investors jumping ship . To be clear, Netflix had a strong quarter, continuing to grow strongly in both the US – a much more saturated market for video subscriptions than for music – and internationally.

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Netflix 2018 Q2 Earnings: Wall Street Wakes Up to the Savvy Switcher

Tim Mulligan

17 Jul 2018

original content

paid subscriptions

On Monday (July 16 th ) Netflix announced its 2018 Q2 earnings and came head to head with the inflated expectations raised through six months of sustained growth. Netflix’s stock price has increased everyday this year at an average of 1.

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As Comcast Outbids 21st Century Fox, Sky Becomes Kingmaker for Traditional Media

Zach Fuller

12 Jul 2018

Media and Marketing

It is THE blockbuster of the summer. A love triangle of fear, greed and jealousy played against the backdrop of generational successions and the previous masters of the universe competing for limited resources as their empires flail in a changing world.

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Ego and Digital Disruption Drive S4 Capital and 21st Century Fox To Shore Up for the Future

Tim Mulligan

11 Jul 2018

21st Century Fox

Today’s increased bid by 21 st Century Fox for the 60.5% of Sky which it does not currently own comes the day after media company S4 Capital successfully won the bidding war for Dutch creative agency MediaMonks.

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Audio Advertising: The New Critical Interface to Reach Premium Consumers

Georgia Meyer

11 Jul 2018

A key way MIDiA Research defines premium consumers is the extent to which they fall into the early adopter and early follower consumer categories. An early adopter is characterised by a propensity to be the first to try out new technology and services, and be a person sought for music and TV recommendations.

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Facebook deal with the English Premier League concerns traditional broadcasters

Alistair Taylor

10 Jul 2018

Facebook, the latest tech major to get involved with sports streaming, last week agreed its first ever rights deal with the English Premier league (EPL). This deal signified another step towards the transition away from traditional broadcasters and to digital streaming services.

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From Ownership to Access

Cover image for From Ownership to Access

Mark Mulligan

10 Jul 2018

innovation disruption

Last Wednesday we held the third MIDiA Quarterly forum, exploring the shift from ownership to access across different media industries. In addition to MIDiA analyst presentations we had panellists from Sky, The Economist, Beggars Group, Reed Smith and Readly.

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Streaming and the News Cycle: The Posthumous Success of XXXTentacion

Zach Fuller

9 Jul 2018

blackboard jungle

childish gambino. this is america

Three weeks after his death and XXXTentacion remains a strong presence within the higher echelonsof the Billboard chart in the US. The late Florida rapper is far from the first artist to enjoy posthumous success and, although his death plays into the well-trodden narrative of the talented artists gone before they had the chance to release greater work, the velocity of his music’s commercial ascent is part of a wider trend.

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How Tencent is Successfully Monetising a Messaging App Ecosystem

Alistair Taylor

6 Jul 2018

digital content

Chinese tech giant Tencent, the company that 12 months ago you probably were not paying attention to, is now the second largest messaging app ecosystem globally, behind Facebook. Tencent is the only company currently monetising its digital consumer base effectively.

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Subscriptions put premium consumers as well as premium content behind paywalls

Cover image for Subscriptions put premium consumers as well as premium content behind paywalls

Georgia Meyer

5 Jul 2018

There are now 436 million paying subscribers across five of the largest distributors of digital music and video content globally (Spotify, Apple Music, Netflix, Amazon Prime, Tencent). This has very different implications depending on which part of the ecosystem your business sits in.

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Where Verizon went wrong with go90

Tim Mulligan

3 Jul 2018

Last week Verizon, the US’s second largest telco provider with 116 million wireless subscribers, announced the closure of its pioneering mobile-first video streaming service which launched in 2015. Go90 was launched on the back of a $200 million purchase of Intel’s unreleased streaming service, OnCue, with a mission to create mobile-centric content for digital natives (or millennials as middle-aged C-suite executives still seem intent on labelling what are, in reality, disparate demographics who collectively all grew up in the digital era).

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The Outlook for Music Catalogue: Streaming Changes Everything

Cover image for The Outlook for Music Catalogue: Streaming Changes Everything

Mark Mulligan

29 Jun 2018

catalogue valuations

Friday’s news that catalogue acquisition business Hipgnosis Songs Fund is set to float on the London Stock Exchange, having already raised around $260 million, reflects a booming market for music catalogues.

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What Can Marketers Do Post-GDPR?

Georgia Meyer

27 Jun 2018

What Can Marketers Do Post-GDPR? There was a predictable reduced presence at this year’s Cannes Lions International Festival of Creativity held under the shadow of GDPR legislation coming into effect last month.

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Beggars Group, Sky, The Economist, Plus more Speakers at the Access vs Ownership Industry Event

Cover image for Beggars Group, Sky, The Economist, Plus more Speakers at the Access vs Ownership Industry Event

Dara Jegede

26 Jun 2018

Music Subscriptions

MIDiA is back with another exclusive industry event, bringing together experts, decision makers, innovators and entrepreneurs from all across the digital entertainment spectrum. This event will explore the transition in music and video from linear consumption to streaming and subscription, examining the impact of the access-over-ownership shift and what to expect of its denouement.

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IGTV and How To Make Video Work in The Messaging App Ecosystem

Tim Mulligan

26 Jun 2018

The rise of the messaging app ecosystem over the previous seven years has created a profound challenge for premium video production companies. There are tight creative limitations that come with creating content for the smaller real estate of a smart phone screen and creating non-intrusive content on what is fundamentally a personal communication platform can also be problematic.

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Corporate Mergers and the Battle for Fandom

Zach Fuller

22 Jun 2018

corporate mergers

Back in 1999, the Cluetrain Manifesto appeared across the nascent web as a predictive gospel of what this new technology meant for commerce. Still revered among software entrepreneurs, the ebook outlined the paradigm shift of business in the digital era from a transactional model of one-off payments, to a continuous relationship, pre-empting the subscriptions and software-as-a-service (Saas) craze by over two decades.

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