MIDiA Blog - Page 120

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Why App Deletion Is The Next Big App Economy Challenge

Karol Severin

17 Apr 2015

Media and Marketing

28% of smartphone users delete an app within one month of downloading it. There are numerous catalysts: boredom with apps, end of a trial period, being fed up with prompts to pay or simply exhausting the...

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Why Netflix Is Worried About Sling TV

Tim Mulligan

17 Apr 2015

Netflix CEO Reed Hastings has repeatedly presented HBO as the biggest competitive threat to his online subscription video service. Both companies have highly engaged audiences who respond well to segmented...

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YouTube Gets Tough On Content Creators

Tim Mulligan

14 Apr 2015

YouTube CEO Susan Wojicki’s stated goal to move beyond the ad-funded content model for the world’s largest video site is nearing fruition. YouTube has drafted new rules for its partners - content owners-...

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Mobile Concierge Services Take Consumer Data Analysis To The Next Level

Karol Severin

10 Apr 2015

consumer data analysis

consumer data analytics

consumer insight

Technology solutions as tools for consumer behavior data gathering, analysis, and automated online and mobile marketing have gone through a tremendous amount of development. Yet paradoxically, the next...

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How Apple Subscriptions Will Change Streaming

Mark Mulligan

1 Apr 2015

All of the talk this week has been of Jay-Z’s TIDAL and how it might change the streaming market. In reality it is another new entrant that will have biggest near term impact: Apple’s forthcoming music...

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Radio's Streaming Distruption

Karol Severin

31 Mar 2015

MIDiA has just published its latest report on the global radio market: Radio’s Streaming Disruption: How Streaming And Smartphones Disrupt Radio Audiences. Here are some highlights from the report. MIDiA...

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Why Netflix And Amazon Want Jeremy Clarkson

Mark Mulligan

26 Mar 2015

exclusive content

jeremy clarkson

The BBC’s decision not to renew the contract of the ever-controversial Top Gear presenter Jeremy Clarkson has generated far more than its fair share of media attention. It has even triggered responses...

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Vessel Opens Its Door To Closed Windows

Tim Mulligan

25 Mar 2015

YouTube has ridden the wave of improving technology, connectivity and consumer sophistication, to become the largest content destination on the planet. Along the way it has ruffled feathers, disrupted...

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Music Piracy In Brazil: Assessing The Impact On Music Consumption

Cover image for Music Piracy In Brazil: Assessing The Impact On Music Consumption

Mark Mulligan

3 Mar 2015

brazilian music consumer

brazilian music market

MIDiA is pleased to announce the first report from our new Latin American market analyst Leo Morel. The report ‘Music Piracy In Brazil: Assessing The Impact On Music Consumption’ deep dives into the...

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Monetising Super Fans With Interactive Artist Subscriptions

Mark Mulligan

12 Feb 2015

curated content

music aficionado

music innovation

MIDiA Research has released a new landmark report ‘Next Generation Music Products: Monetising Super Fans With Interactive Artist Subscriptions’. The report and supporting data is immediately available...

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US Music Consumers: The Growing Impact Of Free

Tim Mulligan

16 Jan 2015

MIDiA has just published a new report “US Music Consumer Deep Dive: The Growing Impact Of Free”. The report reveals how the US market continues to act as a global bellwether for how emerging digital...

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Holiday Gifting: Music's Gifting Digital Double Whammy

Mark Mulligan

17 Dec 2014

MIDiA Research this week released a new report ‘Holiday Gifting: Music’s Gifting Digital Double Whammy’. MIDiA Research clients can download the report and dataset here . The music industry has long...

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Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Mark Mulligan

5 Dec 2014

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming...

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Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Cover image for Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Karol Severin

5 Dec 2014

attitudinal segmentation

behavioural segmentation

consumer attitudes

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming...

min read

The App Bubble Burst: The Coming Mobile App Economy Correction

Karol Severin

12 Nov 2014

legacy mobile games

The mobile app economy is one of the most important developments in the paid content marketplace but its success may be built on shaky foundations. In May 2014 we warned about the potential risks of the...

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Unlocking YouTube - How YouTube Will Change Music Subscriptions

Mark Mulligan

29 Oct 2014

YouTube is the globe’s leading digital music service but for its size delivers comparatively little back to the music industry in direct revenue. Even the one billion dollars paid out in Content ID revenues...

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Announcing MIDIA'S Digital Music Services Global Benchmark

Mark Mulligan

7 Oct 2014

MIDiA Research is pleased to announce the launch of its inaugural ‘Digital Music Services Global Benchmark’ report. Based on data from 40 of the leading digital music services across the globe, the...

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Why Deezer's US Strategy Is Smarter Than You Might Think

Mark Mulligan

3 Oct 2014

Long stuck in Spotify’s shadow, Deezer has been quietly repositioning itself over recent months with some key strategic moves. Two of these are focused around the US, a crowded and highly competitive...

min read

MIDiA Research Is Looking For Research Sales Support

Mark Mulligan

30 Sep 2014

midia research jobs

Over the last 6 months MIDiA has established itself as the definitive source of digital music research and analysis. We have built up an impressive roster of clients comprising the world’s biggest record...

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Matchstick: Another Important Step On The Content Connector Path

Mark Mulligan

30 Sep 2014

Earlier this year we predicted that the rise of media streamers was going to transform the face of paid content. The launch of a new device called MatchStick is another important development in this space...

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