Reports: Spotify

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Podcasts and radio How radio can play by its own rules

Music’s Instagram moment The social music creation revolution

Year of change Themes that will shape entertainment in 2023

Podcast videos Format blurring expands podcasts’ future

Kill the campaign Music marketing needs branding, not direct response

Music discovery snapshot Q3 2022 Fandom under threat

Audiobook consumer profile Following in podcasts’ footsteps

Music industry earnings Q3 2022 Pre-recession growth

The global podcast opportunity Unlocking format growth

Closing the background gap Focused versus background audio listening

DSP user profiles Small is beautiful

Social media marketing is becoming its own cultural moment

Streaming’s next growth phase The necessity of differentiation

After digital The search for a cheaper cultural moment

Podcast market value chain The next investment is the listeners

State of the music creator economy Post-lockdown growth