Reports: Spotify
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Global South rising Streaming audiences in China, Turkey, and South Africa
Music merchandise demand Who, what, and where
Songwriters take the stage A new playbook for a new era
The state and future of music fandom Unleashing fan creativity
Radio WAUs Blurring broadcast lines
Not all social entertainment behaviour is created equal Audience deep dive
US SVOD consumer podcast engagement Audio is the new spinoff
Artists direct Focus on passion, not professionalism
Podcasts and gamers How audio can propel the gaming universe
AI and the future of music The future is already here
Burnishing the back catalogue Retention in an inflationary era
Web 3.0 is here Navigating the new culture of digital entertainment
Podcasts and music streaming Mirrored growth
US millennial snapshot A looming generational blind spot
