Reports: Audience Insight
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Social landscape Mapping the balance of platforms’ audience, features, and strategy
Superstars and their superfans Turning point
Optimising the monetisation opportunities for TV and film fandom in the TV-streaming era
Independent label survey Playing the volume game
Profiling gamers by platform
Music x Climate
The coming sports monetisation revolution
Solid progress German music consumer user profile
Youth versus age A streaming video sanity check
Latent potential Japan music consumer user profile
How you play matters Profiling solo, team, and couch players
Ad responsiveness in the era of content saturation
Return to live Post-pandemic music fans
Not all social entertainment behaviour is created equal Audience deep dive