Reports: Audience Insight
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Solid progress German music consumer user profile
Youth versus age A streaming video sanity check
Latent potential Japan music consumer user profile
How you play matters Profiling solo, team, and couch players
Ad responsiveness in the era of content saturation
Return to live Post-pandemic music fans
Radio WAUs Blurring broadcast lines
Not all social entertainment behaviour is created equal Audience deep dive
Fandom and identity For fans, entertainment goes beyond enjoyment of content
Live sport 2.0 Capturing younger audiences with the creator economy
Podcasts and gamers How audio can propel the gaming universe
Games purchasing by format Brick and mortar is not dead
Web 3.0 is here Navigating the new culture of digital entertainment
Profiling Steam users A valuable gamer niche
