Reports: Audience Insight

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Pokémon Go User Deep Dive Life After The Hype

Video Consumer Trends In The UK An Increasingly Diverse Consumer Landscape

Music Messaging Apps Vendor Landscape Music Consumption Will Never Quite Be The Same Again

Brazil Video Market Country Profile Social Video and Pay-TV Vie for Dominance

Mobile Messaging Platforms The Mobile Experience Revolution

State Of The YouTube Music Economy Growing Tensions As Worldviews Collide

Brexit Implications How the UK's EU Exit Could Impact Media and Tech

Decoding The Adblocking Consumer Digital Advertising’s P2P Moment

YouTubers Go Mainstream How YouTubers Are Spreading Their Social Wings

The Mobile Web The Lean Back Legacy

Music Market Country Profile: Mexico How Streaming Is Unlocking Latent Opportunity

On Demand In Demand Meeting The Needs Of The On Demand Fan

Mobile App Payments Fishing For Whales And Minnows

Mobile Market Country Profile: Sweden Sophisticated Swedes Set The Pace

The Brazilian Music Consumer Tentative Steps In An Emerging Digital Market

Video Market Country Profile: UK Catch-Up TV Supercharges The Market