Reports: Entertainment and Fandom
Explore fandom, identity, scenes and culture across music, games, audio and video. Understand what moves audiences and the new cultural and behavioural themes that shape entertainment today
The Attention Recession How inflation and the pandemic are reshaping entertainment
Social video TikTok sets the pace
Esports viewers update A valuable segment with a (solvable) growth problem
Audio consumption The entertainment aficionado opportunity
Audio ad opportunity Niche targeting unlocks attention
Digital collectables and NFTs Entertainment impacts for the video ecosystem
AVOD A market primed for success
Gamer brand fandom Assessing partnership suitability between games and entertainment brands
Games companies’ video opportunity From marketing to monetisation
Cultural trends of 2022 A year of inflection points
Audio audiences Steady change
Music consumer survey, Q3 2021 A new generation leans forward
From marketing to monetisation The games video opportunity for games companies
TV internationalisation 2.0 Video is disrupting commissioning and turbo-charging international hits