Reports: Entertainment and Fandom

Explore fandom, identity, scenes and culture across music, games, audio and video. Understand what moves audiences and the new cultural and behavioural themes that shape entertainment today

Unlocking mainstream AVOD The silver streamer catalyst

Music consumer survey Q1 2021 YouTube extends its reach

How does AVOD unlock the mainstream consumer

MIDiA Research video streaming subscription forecasts 2021-2027 Margins eclipse reach as developed markets dominate revenue growth

The esports viewer dossier Q1 2021

Video consumer snapshot Q1 2021 US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

Games subscriptions Early market leaders and consumer profiles emerge

Podcast audiences Competing for attention

The rise of the silver streamer 55+ demographic reshapes video streaming

In-game spending Cross-entertainment product strategy

Sports Fans Consumer Snapshot Q1 2021

Monetising Fandom Unlocking growth beyond games

Future-proofing growth and curtailing subscriber churn post pandemic

Music & Gaming A new way to play

Getting serious about esports Identifying off-season digital engagement opportunities for sports

Video consumer snapshot Q4 2020 US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil