Blog: Uncategorised

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Libra: A Reckoning for Crypto… or for Facebook?

Hanna Kahlert
Last week Facebook and its network of partners, including Spotify, MasterCard and Uber, announced the development of a new cryptocurrency, Libra , planned to go live next year. As the first tech major backed and (ideally) stable cryptocurrency, the implications are as numerous as they are extensive – should, of course, the latest in a long line of SomethingCoins manage to be meaningfully adopted at all.
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Quick Take: Spotify, Stories and Music – the Social Media Divide

Zach Fuller
The story of a song’s creation is one of the great mysteries of music. Regularly are we regaled with anecdotes of a song emerging fully formed in a 15-minute flurry of creative genius. However, while less seductive, the reality is that more often than not a composition goes through many iterations before it is released, or in the case of Leonard Cohen’s Hallelujah , even after it has been recorded.
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Can PlayStation 5 Compete Successfully Amid the Coming Games-Streaming Disruption?

Karol Severin
As Mark Cerny, the lead system architect of PlayStation, implied in an exclusive interview with Wired , PS5 is coming likely in fall 2020 – and it is not just meant to be a mere upgrade of the PS4. The key question remains, however, whether even a big upgrade to the hardware and gaming experience will be enough to compete in the increasingly platform- and device-agnostic gaming environment.
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Four Principles for Marketeers to Achieve Business Growth

Cover image for Four Principles for Marketeers to Achieve Business Growth
Georgia Meyer
The ascent of the digital content economy has wrought radical change to marketing principles, the consequences of which have not yet been sufficiently internalised in marketing strategy and tactics. MIDiA Research has published a report detailing four principles that will equip marketeers with the mindset and tools to achieve business growth via successful marketing in the rapidly evolving digital economy.
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Quick Take: Spotify’s Throwback Hub and the Future of the Album

Zach Fuller
Throwback Thursday, one of Spotify’s most popular features, has been expanded into a new Throwback hub. Launching initially with 30 playlists and described by Austin Daboh, Head of Music Culture & Editorial at Spotify, as being “a permanent home for our main nostalgia brand”, the announcement is a subtle yet defiant statement against the format playlists are set to usurp: the album.
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