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IMS Business Report 2025
Beyond the hype AI music creation in 2025
Solid progress German music consumer user profile
Is in-game advertising the next frontier for PC and console games?
Pixels to playlists Music preferences and behaviours of gamers
Social as the home of online scenes Going beyond viral moments
Music streaming consumer profile Q4 2024 Stabilisation and fandom slowdown
Streaming strongholds High-potential markets for global music players
Ad-supported video consumer snapshot Q4 2022 US, UK, Australia, Canada, Germany, France, Sweden, South Korea, and Brazil
Podcasts as a key information source Implications for media companies
UK media consumption Q4 2024 A mature market with niche growth prospects
Video consumer monetisation snapshot Q3 2022 US, Canada, Australia, UK, Germany, France, Sweden, South Korea, and Brazil
Ads in WhatsApp Stories: is this the next ad frontier in social?
AI music creators: music’s superfans
Radio WAUs Blurring broadcast lines
Creators versus creation Tackling headwinds and bifurcation
Social 2025 Navigating platforms for fan power
2024 audio consumer profile Habits, platforms, and personas
