Reports: YouTube

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Profiling the Live Music Consumer How Streaming Behaviours are Changing the Face of the Live Music Business

E-sports An Alternative Future for Televised Sports?

Latin America Streaming Music Market YouTube and Spotify Take Hold

Streaming Video Consumer Trends Q4 2018 Reaching The Post-Peak Attention Economy

Digital Consumer Ad Profiles Targeting Music and Video Streamers

Quarterly Digital Content Trends Q4 2018

Africa and Asia Music Repertoire Shares

US Cord Cutting Q3 2018 SVOD Users the Driving Force

Global Video Forecast 2018–2025

Music Consumer Behaviour Q3 2018 YouTube Leads the Way But At What Cost?

MIDiA Research Predictions 2019

Radio 2018 Streaming’s Continuing Impact

Streaming Media Consumption Video Leads The Way

Marketing to Streaming Subscribers Engaging with Social Stories and Smart Speakers

MIDiA Data Spotlight: Music Consumption YouTube and Radio Lead the Pack

The Paywall Challenge Locking Away Digital’s Most Valuable Consumers