US Cord Cutting Q3 2018 SVOD Users the Driving Force
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Cord cutting is now a firmly entrenched component of the pay-TV business, especially in the US. Pay-TV providers of all kinds continue to shed subscribers each quarter, all against the backdrop of a continually expanding streaming market. However, the real story behind cord cutting is not how many people are doing it, but who is doing it. In this column we highlight findings from MIDiA’s Cord Cutting report, deep diving into cord cutting both from a supply and from a demand side, profiling cord cutters and identifying which streaming apps are having the most impact.
Companies and brands mentioned in this report: Altice, Amazon Prime Video, AT&T, Atlantic Broadband, Cable ONE, Cablevision, CBS All Access, Charter Communications, Comcast, DirecTV, DISH Network, Frontier, HBO Now, Hulu, Mediacom, Netflix, Sling, Suddenlink, U-verse, Verizon Fios, YouTube