Reports: Entertainment and Fandom
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Explore fandom, identity, scenes and culture across music, games, audio and video. Understand what moves audiences and the new cultural and behavioural themes that shape entertainment today
Live sport 2.0 Capturing younger audiences with the creator economy
Fandom and identity For fans, entertainment goes beyond enjoyment of content
US SVOD consumer podcast engagement Audio is the new spinoff
Burnishing the back catalogue Retention in an inflationary era
Pre-empting video piracy in the streaming TV era
Podcasts and gamers How audio can propel the gaming universe
Games purchasing by format Brick and mortar is not dead
The great monetisation reset New ways to monetise streaming video audiences
Profiling Steam users A valuable gamer niche
Podcasts and music streaming Mirrored growth
US millennial snapshot A looming generational blind spot
Ad-supported video consumer snapshot Q4 2022 US, UK, Australia, Canada, Germany, France, Sweden, South Korea, and Brazil
Rebooting video fandom Games as a video streaming genre
The AI entertainment revolution How artificial intelligence will reshape media consumption
