Reports: Entertainment and Fandom

Explore fandom, identity, scenes and culture across music, games, audio and video. Understand what moves audiences and the new cultural and behavioural themes that shape entertainment today

Attention economy Reasons, not ways, to spend attention

Digital advertising reception of gamers, Q4 2022

Podcasts and radio How radio can play by its own rules

Music’s Instagram moment The social music creation revolution

TV monetisation The third way

Year of change Themes that will shape entertainment in 2023

Tipping point How in-game spending will eat the games world

Watch parties Rebooting the watercooler moment

Reintroducing scarcity How entertainment can find value amid the growing digital clutter

Podcast videos Format blurring expands podcasts’ future

Kill the campaign Music marketing needs branding, not direct response

Video consumer monetisation snapshot Q3 2022 US, Canada, Australia, UK, Germany, France, Sweden, South Korea, and Brazil

MIDiA Research video subscription forecasts 2023-2030 APAC to the fore

Pivot point MIDiA 2023 predictions

Music discovery snapshot Q3 2022 Fandom under threat

Nightlife in the new normal Remote work shifts the entertainment balance