Reports: Audience Insight

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

The State Of The SVOD Nation 2017 Global SVOD Markets And Consumer Trends

The Emergence Of The Always On Gamer Profiling Console Owners

Mobile Gamer User Profile Mobile Is The Unifying Factor For Gamers

Mobile App Cross Usage Music

Fake News 2017 Social Media’s Coming of Age

US Video Market Overview SVOD Grows The Pay-TV Market

Over 50 And Mobile Profiling The Underserved Older Mobile Consumer

Facebook Messenger User Profile Streaming Savvy Mainstream Messaging App Users

Paid Content Consumer Deep Dive The Emergence Of A Sophisticated Audience

Netflix User Profile Mass Market Streaming Video Users

Snapchat User Profile Valuable, Digitally Savvy Millennials

Spotify User Profile An Increasingly Mainstream Yet Digitally Sophisticated Audience

Soundcloud User Profile Male Dominated Music Sophisticates

Instagram User Profile Edging Towards Mainstream

How Consumers Adopt Technology Why The S-Curve Rules

Adblocker User Deep Dive High Value Users that Cannot Be Ignored