Call Of Duty Fan Profile Hardcore Gamers Become Video Fans
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Though Call of Duty (CoD) fans show similar behaviours to the fans of other AAA Games titles, demographically they more closely resemble hard-core gamers. What is more, the amount of time they spend gaming causes them to under-index certain non-game, mainstream digital activities like mobile messaging. However, CoD fans are highly digitally sophisticated and particularly over-index in terms of video consumption like YouTube and TV binge watching.
Companies and products mentioned: Amazon Prime Video, Apple Music, Call Of Duty, Deezer, Netlifx, Snapchat, YouTube