business strategy blog by MIDiA Research

Blog: business strategy

Facebook versus TikTok – a tale of two diverging social apps

Blog post by Richard Broadhurst

14 Apr 2022

social video

social media

Podcast subscriptions are a key territory for the audio market

Blog post by Annie Langston

12 Apr 2022

Podcasts

subscriptions

audio fans

Podcast subscriptions offer both a direct revenue stream for audio creators and provide fans with an amplified audio experience. Despite the percentage that the subscription services take from the earrings,...

Warner Bros. Discovery is real – now comes the hard part

Blog post by Tim Mulligan

12 Apr 2022

Warner Bros. Discovery

streaming

Warner Media

On Friday, Discovery, Inc . and AT&T Inc . announced that they have concluded their transaction to combine the WarnerMedia business with Discovery. This combination finally completes a process that...

SiriusXM’s podcast partnership sets new precedent for the audio market

Blog post by Annie Langston

7 Apr 2022

SiriusXM

audio

Podcasts

At the kick-off of the audio battle, some of the largest tech platforms – most notably Spotify and Amazon – entered the ring by purchasing various podcast networks. These pre-emptive moves aimed to...

Is the catalogue acquisition market betting tomorrow's success on yesterday's metrics?

Blog post by Tatiana Cirisano

5 Apr 2022

music industry

music industry investment

music catalogue

The music industry spent $5.3 billion on music catalogue acquisitions in 2021, according to MIDiA's most recent market report , not counting another $6.7 billion that was invested into music companies...

How the future of sports coverage will increasingly resemble gamified sports betting

Blog post by Tim Mulligan

5 Apr 2022

NENT Group

Viaplay

DAZN

Swedish video provider NENT Group has announced that its UK launch in H2 2022 will be adding live sports to its Nordic-drama focused content line to its flagship subscription video on demand (SVOD) service;...

YouTube could create a video and audio relationship to compete with music streaming platforms

Blog post by Annie Langston

31 Mar 2022

YouTube

audio

Podcasts

Audio content is most often created without visuals, with creators relying on their voice to engage listeners. However, as podcasting continues to develop, more platforms are looking for differentiated...

The Oscars finally returns to relevance

Blog post by Tim Mulligan

29 Mar 2022

Oscars

CODA

Apple

On Sunday night, the 94thAcademy Awards (commonly known as the Oscars after its iconic award statuette) made a streaming service piece of content officially the most acclaimed film in the world. Apple...

Did independents really do three times worse than the majors in 2021?

Blog post by Mark Mulligan

22 Mar 2022

Music

business strategy

Today, the IFPI released its estimates for the global recorded music market, with reported revenues of $25.9 billion. Last year, the IFPI estimated global revenues to be $21.6 billion (note that the IFPI...

Why Netflix is reminding its users that it is not a utility

Blog post by Tim Mulligan

22 Mar 2022

netflix

password sharing

Video

The weekend was rife with Netflix users (as opposed to subscribing members) upset with the password sharing prompt currently being tested in Chile, Costa Rica, and Peru. The feature prompts users to add...

Recorded music market shares 2021 – Red letter year

Blog post by Mark Mulligan

18 Mar 2022

Record music market

global music revenues

label trade revenues 2021

We suggested back in 2020, that 2021 was going to be a strong year for the recorded music market. As it turns out, 2021 was the fastest growing year in living memory, with growth across most formats, contrasting...

Why Instagram will introduce NFTs to the gig economy in a big way

Blog post by Hanna Kahlert

16 Mar 2022

facebook

Why MGM is so important to Amazon Prime Video

Blog post by Tim Mulligan

15 Mar 2022

Metro Goldwyn Mayer (MGM)

Amazon Prime

amazon prime video

In the absence of any last minute objection from EU regulators today, Amazon’s $8.45 billion acquisition of film studio MGM will be approved this month, pending the outstanding US Federal Trade Commission’s...

Quick Take: Regulation and war are leading the global games industry's trajectory to diverge

Blog post by Karol Severin

11 Mar 2022

regulation

Russia

China

Over the last few years, the traditional unit sales-based model in games has been increasingly moving towards engagement-led models. In other words, we are moving away from costly price points to buy complete...

Why Netflix is now doubling down on non-video content

Blog post by Tim Mulligan

8 Mar 2022

netflix

Next Games

Trivia Quest

Last week was a big week for Netflix’s future-proofing strategy. On March 1stit announced its decision to acquire Finnish games publisher Next Games for €65 million (USD $70 million). Next Games publishes...

Webinar: Games companies’ video opportunity

Blog post by Karol Severin

3 Mar 2022

webinar

games video

creators

Traditionally, games companies predominantly used games video for marketing purposes. This made perfect sense in the era of unit sales and early-adoption stages of games-related video. Today, 30% of console...

Reflections from PG Connects London 2022

Blog post by Karol Severin

25 Feb 2022

PG Connects

industry events

games industry

PG Connects London 2022 was the first in-person games industry event that I attended in over two years. Having spent the best part of the pandemic on Zoom, which quickly blurred the lines between a call...

Why the markets are wrong about Paramount

Blog post by Tim Mulligan

22 Feb 2022

Paramount

d2c

ViacomCBS

Last Tuesday’s investor’s day presentation by Sheri Redstone, the chair of ViacomCBS and the president of National Amusements, should have been a milestone for the future of the media major. The event...

Quick take: Roblox is another victim of the attention recession

Blog post by Karol Severin

17 Feb 2022

Roblox

earnings

attention recession

Earlier this week, Roblox announced its fiscal year (FY) 2021 results. The market response was stark, wiping 20+% fromRoblox’s market cap. While the media is citing Roblox’s slowing growth (particularly...

Why the rise of a (former) political leader in the ranks of Meta spells regulatory compromise ahead

Blog post by Hanna Kahlert

17 Feb 2022

facebook

metaverse

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