Reports: Product Strategy

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Radio is Switched On Again Strategies for 2020 and Beyond

YouTube Music Curators Media Assets or Next-Gen Labels?

Streaming Pricing Solid Outlook but Slowing Demand

TV Network Rankings Brand Equity and the Weaponisation of Originals

Smart Speakers and Headphone Market Shares Expanding Streaming’s Addressable Base

The Voice Market and Behaviour Trends Overview

5G: Use Cases, Hurdles and Opportunity

SVOD Overtakes Pay-TV

Speaker Market Shares Amazon Ahead in a Crowded Market

MIDiA Data Spotlight: Podcasts Riding Streaming’s Wave

MIDiA Data Spotlight: Home Technology Ownership is Going Both Deep and Wide

MIDiA Data Spotlight: Music Listening Car Leads the Way

MIDiA Data Spotlight: Music Consumption YouTube and Radio Lead the Pack

UK Gamer Profile Digital Entertainment Natives

Voice Control Devices Early Audience Behaviours and Adoption

The Sports Rights Bubble Reaching The Tipping Point