Reports: Product Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The great monetisation reset New ways to monetise streaming video audiences
Bridging the creator gap Monetising social video’s micro-communities
US millennial snapshot A looming generational blind spot
Music’s Instagram moment The social music creation revolution
Watch parties Rebooting the watercooler moment
Stream, interact, repeat Why SVOD needs a social engagement revolution
Esports bundle Available for a limited time
From video hardware to entertainment hardware The gamer opportunity for smart TVs
Streaming’s next growth phase The necessity of differentiation
Friction TV Addressing the user experience disconnect in streaming TV
Hybrid shock How ads will change SVOD
Music IP as video content Why music fandom is strategically important for D2C
Music creator survey, Q4 2021 Redefining success
Video discovery The new streaming battleground