Reports: Product Strategy

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Apple Q4 (Calendar Q3) 2017 Quarterly Revenue Growth Underpins 2017 Revenue Revival

Media Company Strategy How Legacy Format Audiences Can Fund Digital Transition

Amazon Music The Dark Horse Comes Out Of The Shadows

Voice Control Market Strategy for the Next Major Hardware Paradigm

Next Generation Networks What A Post-Pay-TV Video Network Looks Like

Paid Versus Free Monetisation In The Post-Sales World

Live Entertainment Measuring Music's Place

Streaming Music Pricing Inelastic Stretching

Overcoming VR Adoption Hurdles

Facebook The Media Company If It Looks Like A Duck

Facebook Messenger User Profile Streaming Savvy Mainstream Messaging App Users

Next Generation Apps The Rise Of Mobile Life Ecosystems

Virtual Reality The Content Conundrum

The Steady Demise Of The CD Buyer How The Music Industry Is Sleepwalking Into A Revenue Collapse

Next Steps For Music Video How Music Videos Miss Much Of The YouTube Opportunity

The TV App Revolution Authenticated Channel Apps And TVE Strategy