Apple Q4 (Calendar Q3) 2017 Quarterly Revenue Growth Underpins 2017 Revenue Revival

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The 20,000 Foot View: Apple continued its sales momentum this quarter with the launch of hardware products such as iPhone and Plus models in September. Both smartphones have incorporated new features, such as augmented reality (AR) technology and wireless charging, to meet the demands of its pre-existing consumer base as well as to attract new users. Apple has exceeded analyst expectations for its calendar 2017 earnings, with revenue reaching billion in the quarter. This was above the Apple guideline forecast range of billion stated in its 2017 calendar earnings release and Wall Street consensus. The growth has been driven by a new range of products, penetration into emerging markets and increased demand through paid subscriptions.
Key Findings:
- Apple's revenue to billion in calendar 2017, billion in 2017, which represents quarter-on-quarter growth
- Quarterly net margins increased from in calendar to in calendar 2017
- Research and (R&D) expenses increased from billion calendar 2017 to billion in 2017, representing a quarter-on-quarter increase
- Total unit increased from million in calendar to million in Apple calendar which represents a quarter-on-quarter increase
- Apple's revenue in China increased from billion 2017 to billion in Apple 2017.
Companies and brands mentioned in this report: Apple, iPhone iPhone iPad, iPhone X
*Note: The financial data is taken from Apple’s earnings report, which is equivalent to calendar